Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Microsoft Surface TV Commercial, 'In-Game Adjustment of the Week'

While highlighting players and coaches using the Surface tablet on the sidelines and during strategy sessions, Microsoft presents the "in-game adjustment of the week." During the NFL game between the Kansas City Chiefs and the Tennessee Titans, the Titans were down 10 points but made a comeback during the last two drives and ultimately won on the final play.

Advertiser Profiles
Tagline
“Official Tablet of the NFL”
Songs - Add
Mood
Active
Scene Location
Kansas City, MO
Agency
Erwin Penland Advertising (Creative Agency)

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