Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About University of Missouri TV Commercial, 'A New Day at Mizzou'

As the lights of the night turn into sunrise, the University of Missouri campus awakens to a new day.

Advertiser Profiles
Tagline
“Our Time to Lead.”
Songs - Add
Mood
Active
Scene Location
University of Missouri, Columbia, MO
Actors - Add
Sheryl Crow ... Voice Over)

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