Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
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Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
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Engagement

About Rice University TV Commercial, 'The Hour for Change and Challenge Is Still Here'

In this montage, time-lapsed footage of different places around the Rice University campus is combined with John F. Kennedy's speech at the university in 1962 titled "Address on the Space Effort." In his speech, JFK declares that students meet in an hour of change and challenge, and Rice University insists that that hour is still here.

Advertiser Profiles
Tagline
“Unconventional Wisdom”
Mood
Active
Scene Location
Rice University, Houston, TX

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