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IBM TV Commercial, 'Stephen King + IBM Watson on Storytelling'
Author Stephen King sits down with IBM Watson, whose analysis of King's work shows that it's centered around human connection and love. Insisting good storytelling requires both drama and empathy, King recommends that Watson try writing a book in a remote hotel with his family (a reference to King's novel "The Shining"). An uneasy Watson responds with wariness.
- Advertiser
- IBM Watson
- Advertiser Profiles
- Facebook, Twitter, YouTube, Pinterest
- Products
- IBM Watson
- Tagline
- “Outthink”
- Songs - Add
- None have been identified for this spot
- Mood
- Funny
- Actors - Add
- Stephen King ... Author
- Agency
- Mindshare ... Media Agency
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Media Measurement
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Attention & Performance Analytics
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- Impressions SOV
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