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IBM TV Commercial, 'Stephen King + IBM Watson on Storytelling'

Author Stephen King sits down with IBM Watson, whose analysis of King's work shows that it's centered around human connection and love. Insisting good storytelling requires both drama and empathy, King recommends that Watson try writing a book in a remote hotel with his family (a reference to King's novel "The Shining"). An uneasy Watson responds with wariness.

Advertiser
IBM Watson
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Facebook, Twitter, YouTube, Pinterest
Products
IBM Watson
Tagline
“Outthink”
Songs - Add
None have been identified for this spot
Mood
Funny
Actors - Add
Stephen King ... Author
Agency
Mindshare ... Media Agency
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