Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Alfa Romeo Giulia Super Bowl 2017 TV Commercial, 'Mozzafiato'

"Mozzafiato" means to take one's breath away. Alfa Romeo's Super Bowl LI spot shows this can happen by the appearance of a sleek vehicle, the presence of a lady in red moving gracefully or the power revealed through the eyes of a wolf.

Advertiser
Advertiser Profiles
Tagline
“La meccanica delle emozioni”
Songs - Add
Mood
Active
Events & Venues
Super Bowl LI Feb 5, 2017 at NRG Stadium
Actors - Add
None have been identified for this spot
Agency
Doner (Agency)

More Alfa Romeo Commercials


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