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Rolex Day-Date 40 TV Spot, 'Symbol of Success'

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If you are looking for a watch that symbolizes international success, Rolex believes its Day-Date 40, an interpretation of its classic Day-Date model, is the perfect choice. Worn by heads of state as well as visionaries, the watch chronometer was the first to give the day and date in full. Through a series of animated pencil drawings, Rolex demonstrates the movement of the watch mechanisms and informs viewers that the watch is available in 26 languages and only in platinum or 18-carat gold.

March 24, 2016
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Rolex Day-Date 40
“The Rolex Way”
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Simon Haycock ... Voice Over
JWT ... Creative Agency, Mindshare ... Media Agency

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