Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Crest 3D White Whitestrips Luxe TV Commercial, 'That's Not Fair'

Crest asked two friends to try Crest 3D White Strips and a generic whitening toothpaste respectively. The results are not fair to the girl with the whitening toothpaste.

Advertiser
Advertiser Profiles
Tagline
“Life Opens Up When You Do”
Songs - Add
Mood
Active
Actors - Add
Deanna Russo ... Woman with Crest 3D White Whitestrips, Michelle Lawrence ... Woman with toothpaste
Agency
Publicis Kaplan Thaler (Agency), Publicis North America (Creative Agency), Starcom MediaVest Worldwide (Media Agency)

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