LeBron James of the Cleveland Cavaliers steps in an empty basketball court as he slips on a shirt and his red Beats PowerBeats2 Wireless headphones. For the times where fate isn't on your side, it's your choice to take destiny into your own hands. As James walks down the court with the ball in hand and a determined look in his eyes, he vows to follow this philosophy to the end.

Advertiser
Advertiser Profiles
Tagline
“Hear What You Want”
Mood
Active
Actors - Add
LeBron James ... Athlete
Agency
R/GA (Creative Agency), Haworth Marketing & Media (Media Agency)
Screenshots

More Beats Audio Commercials
Related Commercials

Get Full Metrics On This Ad

10 days of access across the site

Media Measurement

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice
Spend
Impressions
Engagement
Back to top