Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Dick's Sporting Goods TV Commercial, '4:45am: Who Will You Be?'

A woman wakes up to a 4:45 a.m. alarm set on her smartphone. It's pitch black outside and the entire room is nearly completely dark as well. But, she still gets out of bed and slips on her pink running shoes for her daily jog -- time doesn't stop her. When you wake up as early as 4:45, who will you decide to be?

Advertiser Profiles
Tagline
“Every Season Starts at Dick's”
Songs - Add
Mood
Active
Actors - Add
None have been identified for this spot
Production
Adam Beckman ... Director, AG Rojas ... Director, Bradford Young ... Director, Chris Wilcha ... Director, Jody Lee Lipes ... Director, Lisa Rubisch ... Director, Michelle Currinder ... Director, Nina Shiffman ... Director, Pete Vitale ... Director
Agency
Anomaly (Agency), Park Pictures (Production Company)

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