TV Transparency Series | Boston

Spend an afternoon learning about the latest trends, challenges and innovations in cross-platform TV measurement. Join iSpot at the iconic Prudential Center to discover best practices from leading brands and connect with industry peers alongside breathtaking views at the View Boston Observatory. Get ready to elevate your TV measurement strategy with lessons from advertising’s most dynamic innovators.

What to Expect at iSpot’s TV Transparency Series:

• Unlock strategies for verifying incremental reach, driving business outcomes, benchmarking creative impact, and more.
• Make meaningful connections with other advertising trailblazers from renowned brands, agencies, and publishers.
• Post-session, enjoy crafted cocktails, delectable bites and networking from Prudential Center’s newly-opened View Boston Observatory