Reach NFL Audiences Beyond Game Day. Download Report>

Super Bowl Instant Replay: Game-Changing Insights From Winning Ads

February 14, 2023

Super Bowl airtime can make or break brands. So, how do advertisers make the premium investment count?

Learn the secrets to maximizing Super Bowl ad impact from iSpot Founder & CEO, Sean Muller, and Chief of Insights, Peter Daboll. Discover unparalleled Super Bowl LVII advertising insights, including second-by-second viewership trends and media and creative takeaways from the best ads. And, get a behind-the-scenes look at how Anheuser-Busch ensures Super Bowl Sunday success from the VP of Insights, Joe Lennon.

Key takeaways:

  • Second-by-second Super Bowl viewership, including audience verification and top ad moments
  • Rankings and analysis of the funniest, most heartfelt, and most likeable ads from the Big Game based on iSpot’s Ace Creative Assessment results and benchmarks from 13 years of Super Bowl ad testing
  • Innovative strategies from Anheuser-Busch for maximizing creative impact on and off the Super Bowl stage

All registrants will receive complimentary access to iSpot’s Super Bowl VIP Ad Center and Super Bowl LVII Final Report.