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PDMI West 2022

October 24, 2022 - October 26, 2022Hard Rock Hotel, San Diego, CA

Media Measurement and Ad Tech Solutions: What’s Next?

2:30 p.m. – 3:30 p.m. PDT

Edwin Yuen, Senior Director of Product Marketing, iSpot.tv

During the first two years of this decade, an already expanding ad tech and audience measurement provider universe seemed to go into overdrive, as media outlets, media agencies, and the clients they serve sought out new and definitive currency solutions. What was once a marketplace with clear leaders now feels as fragmented and cluttered as can be. How can performance and DTC marketers find quick and clean solutions?

Join Edwin Yuen, Senior Director of Product Marketing at iSpot, as he discusses currency and measurement along with other industry leaders during the annual PDMI West 2022 event.