A YEAR AFTER FACING STEEP DECLINES, NFL AD PRICING IS ON THE REBOUNDAd Age, 9/6/19 Busting 3 Myths on Adapting TV Ads for Social MediaPharmaLive, 9/5/19 WATCH THE NEWEST COMMERCIALS ON TV FROM WALMART, KIA, SONIC AND MOREAd Age, 9/5/19 WATCH THE NEWEST COMMERCIALS ON TV FROM GOOGLE, STARBUCKS, MCDONALD’S AND MOREAd Age, 9/4/19 ABC… Read More
WATCH THE NEWEST COMMERCIALS ON TV FROM FITBIT, PIER 1, JC PENNEY AND MOREAd Age, 8/30/19 TV Ad Attention Trends: Burger King and Taco BellTVREV, 8/29/19 McConaughey Puts Lincoln Atop Most-Seen Auto Ads ChartWard’s Auto, 8/29/19 WATCH THE NEWEST COMMERCIALS ON TV FROM IBM, MACY’S, BURGER KING AND MOREAd Age, 8/29/19 NFL Increases TV National,… Read More
Network Spotlight: A Deep Dive Into Advertising and Viewership Trends for FoxBroadcasting & Cable, 8/23/19 MyPillow Can Avoid Advertising on ‘Tucker Carlson Tonight’ with Some of These AlternativesTVREV, 8/22/19 TripAdvisor Drops Outmoded Little Wiser Owl Character From AdsSkift, 8/22/19 ‘Good Boys’ Again Tops Studios’ TV Ad SpendingVariety, 8/22/19 Atom Tickets Strikes Deal With Trade Desk… Read More
Watch the newest commercials on TV from Google, Gucci, Geico and moreAd Age, 8/16/19 A thrifty marketer’s guide to some of TV’s most overlooked audiencesAd Age, 8/15/19 Inscape On Addressable: We’re Never Going To Get There Pushing An End-To-End StackAdExchanger, 8/15/19 The Five Brands Most in Love With ABC’s ‘Bachelor in Paradise’Broadcasting & Cable, 8/15/19… Read More
WATCH THE NEWEST COMMERCIALS ON TV FROM WALMART, LANCÔME, STAPLES AND MOREAd Age, 8/9/19 WHY A TUCKER CARLSON ‘HOAX’-RELATED ADVERTISER BOYCOTT WON’T WORKAd Age, 8/9/19 Network Spotlight: Advertising and Viewership Trends for NBCTVREV, 8/8/19 After mocking Apple, Samsung removes the headphone jack from its new phonesCNBC, 8/8/19 WATCH THE NEWEST COMMERCIALS ON TV FROM AMAZON,… Read More
WATCH THE NEWEST COMMERCIALS ON TV FROM TARGET, COORS LIGHT, JC PENNEY AND MOREAd Age, 8/2/19 WME LANDS NFL SUPERSTAR TOM BRADYAd Age, 8/2/19 ‘Lion King’ Movie Delivers At Box Office, National TV Ad Spend Grows MediaPost, 8/2/19 Fast Twitch: Female Gamers Are All the Rage, And This Young Hollywood Talent Agent Is Cashing InForbes,… Read More
Viewership Deep Dive: ABC’s ‘The Bachelorette’B&C, 7/26/19 WATCH THE NEWEST COMMERCIALS ON TV FROM PELOTON, BURGER KING, CRAYOLA AND MOREAd Age, 7/26/19 How the World’s Biggest Companies Fight to Stay AheadFortune, 7/25/19 Cadillac Again Tops Most-Seen Auto Ads ChartWardsAuto, 7/25/19 WATCH THE NEWEST COMMERCIALS ON TV FROM VERIZON, OLD SPICE, JC PENNEY AND MOREAd Age,… Read More
Amazon Lets Prime, Echo Take Center Stage for TV Advertising TVREV, 7/19,19 Cadillac Stands Atop Most-Seen Auto Ads ChartWard’s Auto, 7/18/19 THE CRAZYSEXYDUMB CAST OF ‘LOVE ISLAND’ DRAWS YOUNGISH BLOOD TO CBSAd Age, 7/18/19 WATCH THE NEWEST COMMERCIALS ON TV FROM XFINITY, OREO, ADIDAS AND MOREAd Age, 7/18/19 WATCH THE NEWEST COMMERCIALS ON TV FROM… Read More
WATCH THE NEWEST COMMERCIALS ON TV FROM JEEP, NIKE, GATORADE AND MOREAd Age, 7/12/19 Sprint to Sell 5G Phones NationwideLight Reading, 7/12/19 Marketing Machine Shaq O’Neal Gets Personal With Endorsements, Epson Is Latest DealMediaPost, 7/12/19 Pfizer’s Xeljanz drops off top June TV spenders list—and Gilead’s Biktarvy fills the voidFiercePharma, 7/11/19 Kia Leads Most-Seen Auto Ads… Read More
Food Network Gives ‘Chopped Junior’ TV’s Biggest Promo Push for the Second Week in a RowBroadcasting & Cable, 7/3/2019 WATCH THE NEWEST COMMERCIALS ON TV FROM REALTOR.COM, DOWNY, KFC AND MOREAd Age, 7/2/19 ‘Spider-Man: Far From Home’ Tops Studios’ TV Ad SpendingVariety, 7/2/19 Box-Office Revs For Q2 Movies Are Down, But Media Spending HigherMediaPost, 7/1/19… Read More
WATCH THE NEWEST COMMERCIALS ON TV FROM LOWE’S, GOLDEN CORRAL, GUITAR CENTER AND MOREAd Age, 6/28/19 WATCH THE NEWEST COMMERCIALS ON TV FROM SPRINT, ACORNS, HBO AND MOREAd Age, 6/27/19 L’Oreal’s Camille Kroely Talks Personalizing AdsVariety, 6/27/19 Jeff Goldblum & BETC Paris’ Stephane Xiberras Talk CreativityVariety, 6/27/19 Freewheel’s David Clark Talks Recent Comcast-Charter MergerVariety, 6/27/19… Read More
TV Summer Promotions: Airings See Slight Uptick, But Media Value SoarsMediaPost, 6/21/19 GoSpotCheck Gains Valuable Leadership Expertise with Five Additions to Management TeamMarTech Series, 6/21/19 (originally published in Cision PR Newswire) Wyclef Jean Warns Democrats: ‘Trump Can be Re-Elected’Variety, 6/21/19 WATCH THE NEWEST COMMERCIALS ON TV FROM PEPSI, ANCESTRY, VISIT LAS VEGAS AND MOREAd Age,… Read More