Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Coldwell Banker TV Commercial, 'Hoops'

While a couple is sold on a new home, their son, Sam, is uneasy about the idea of moving. They express their concern to their real estate agent who quickly finds an opportunity to engage with Sam. After finding out that he loves basketball, the agent suggests putting a hoop above the garage and points out that it may lead to him making friends more easily. The agent's suggestion seals the deal for both Sam and his parents and it doesn't take long for them to settle into their new house.

Advertiser Profiles
Tagline
“Dedicated to the Love of People and Home Since 1906”
Songs - Add
Mood
Active
Actors - Add
Greg Winter ... Real estate agent, Kurato Ono ... Dad, Nick Hunter ... Basketball friend with red hair
Agency
Siltanen & Partners (Agency)

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