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Attention & Performance Analytics
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Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
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TV Impressions
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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

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Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About American Express Blue Cash Card TV Commercial, 'Tina Fey's Guide to Workout Gear'

Today's the day it's all happening for actress and comedian Tina Fey. Armed with her American Express Blue Cash Everyday Card, she waltzes into a sporting goods store. She practices some hilarious, made-up yoga poses like "The Lazy Jogger" and "Bear Attack" and asks if her yoga mat comes in California King-size. Regarding a pair of barefoot running shoes, she says they look like they would fit into Tolkien's Middle Earth. (But, she buys them anyway.) At the register, she impulse buys a huge plastic jar of whey protein and jokes that they shouldn't wrap it up, she'll just eat it there. She gets cash back on all her purchases so she's happy when it takes several employees to carry her workout gear out to the curbside taxi.

Advertiser Profiles
Songs - Add
Mood
Funny
Events & Venues
The Oscars 2016 Feb 28, 2016
Actors - Add
Tina Fey ... Actor/Actress
Production
Alexis Coulter ... Producer, Bryan Buckley ... Director, Dana Malinick ... Producer, Mark Johnston ... Producer, Nicole Lundy ... Producer
Agency
Ogilvy & Mather (Agency), Wieden + Kennedy (Creative Agency), Hungry Man (Production Company)
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