Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Nature Valley Crunchy Bar TV Commercial, 'Easier to Bite' Song by The Damned

People get creative, trying to smash their Nature Valley Crunchy Granola Bars. They try beating them with sticks, smacking them with phones, crushing them beneath a rocking chair and even kicking them. This hardness led Nature Valley to recreate the Crunchy Bar so that it tastes the same, but is easier to bite.

Advertiser
Advertiser Profiles
Mood
Funny
Actors - Add
Cassandra Kubinski ... Voice Over)
Agency
McCann Erickson New York (Creative Agency)
Screenshots

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