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IBM Analytics TV Spot, 'Railroad'
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There's a Better Way to Measure TV & Streaming Ad ROI
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When there are 230,000 train cars and 32,500 miles of track, there is a big probability for derailment. Railroads are using IBM analytics to measure the sound of the wheels in addition to temperature, vibration and aligment to help stop trouble before it starts and improve safety. Another way IBM is working to make businesses smarter every day.
- Published
- April 10, 2015
- Advertiser
- IBM
- Tagline
- “Think”
- Songs
- None have been identified for this spot
- Mood
- Active
- Actors - Add
- Caelan Scrivener ... Teen, Erik Machado ... Guy in jean jacket
- Agency
- Mindshare ... Media Agency, Ogilvy ... Agency, Ogilvy ... Creative Agency, Havas Worldwide ... Digital Agency
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