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Ice Breakers Ice Cubes TV Spot, 'Too Fancy'

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Some may feel that gum's design is just too boring for the modern era, and Ice Breakers would agree with those people. The gum company introduces Ice Breaker Ice Cubes, which transform gum from a plain stick into a fancy small cube with flavor crystals on the outside. The only way it could be any fancier is if it had a little top hat--but to some, that just might be a little too fancy for their taste.

Published
February 23, 2022
Advertiser
Ice Breakers
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Products
Ice Breakers Ice Cubes Arctic Grape
Tagline
“Ooooh Fancy”
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Mood
Active
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Agency
Arnold ... Agency, Universal McCann (UM) ... Media Agency, Havas Worldwide ... Digital Agency

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