Access key ad buying trends among top TV advertisers ahead of the upfronts. Download Report>

USAA TV Spot, 'Life Behind the Number'

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

USAA shows the policy number of customer and then flashes to a man, a military service member, and shows the life behind it. One is the number of auto claims he's filed. Seven represents the number of places he's called home. Three is the number of oceans he's crossed. Two is his number of kids "in training," and eight is the number of road trips he's taken with his family, including one backseat Diva. USAA aims to see their customers as more than a policy number.

Published
September 10, 2015
Advertiser
USAA
Advertiser Profiles
Facebook, Twitter, YouTube
Tagline
“92 Percent Plan to Say for Life”
Songs
None have been identified for this spot
Phone
800-531-USAA
Ad URL
http://www.usaa.com
Mood
Active
Actors - Add
None have been identified for this spot.
Characters
Kids
Agency
Campbell Ewald ... Agency, Spark Foundry ... Media Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots