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Miller Lite TV Spot, 'Signs' Song by Ace of Base

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As Ace of Base's song "The Sign" plays, a man places a pack of Michelob Ultra on the counter to be rung up. When the cashier notices his selection of light beer, he gives a confused look and directs the man to look up. The whole store is filled with signs claiming Miller Lite has more taste and only one more calorie than Michelob Ultra. It's even shaved into the back of an employee's head. Realizing his mistake, the man puts his original selection back and returns with a pack of Miller Lite.

Published
March 11, 2022
Advertiser
Miller Lite
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Miller Lite, Michelob ULTRA
Tagline
“It's Miller Time”
Songs
The Sign - Ace of Base
Mood
Active
Actors - Add
None have been identified for this spot.

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