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Volvo XC40 TV Spot, 'Smart Storage' Song by Kit Conway [T1]

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Before a day trip to the beach, a mother and son bring their supplies for the day out to their Volvo XC40. After opening the trunk with just her foot movement sensor, Mom utilizes Volvo's storage space separators to ensure their gear fits snugly in the cargo space. The smart storage options continue as the two hop in the car, stow binoculars in side compartments and hang a purse on a cleverly placed hook. After grabbing their sunglasses from their designated spots, the two are ready for a day at the beach.

Published: March 24, 2020

Advertiser: Volvo

Advertiser Profiles: Facebook, Twitter, YouTube, Pinterest

Products: Volvo XC40

Tagline: “Bring the Things You Love.”

Songs: Lean On (Major Lazer Cover) - Squeak E Clean Studios & Kit Conway

Mood: Active

Actors - Add: None have been identified for this spot.

Characters: Kids

Agency: Mindshare ... Media Agency, MPG ... Agency, Periscope ... Creative Agency, AKQA ... Digital Agency

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