Nike Kyrie 3 TV Spot, 'Improv' Featuring Kyrie Irving, Questlove

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Both NBA basketball player Kyrie Irving and percussionist Questlove conduct an exercise in improv. Dim lights faintly illuminate the court, on which the Roots frontman freestyles on his drumset while Irving scrimmages with himself in tandem with the beat. As the tempo increases, the frequency of the dribbling, shoe squeaks and pivots increases as well. After a short reprieve, the drums kick in more vigorously than ever, and Ivring finally makes it to the hoop. He dunks the ball right as Questlove reaches the climax of his own solo. Nike Basketball introduces the Kyrie 3 athletic sneaker.

Published
December 25, 2016
Advertiser
Nike
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Nike Kyrie 3
Songs
None have been identified for this spot
Ad URL
http://www.nike.com
Mood
Active
Actors - Add
Kyrie Irving ... Athlete, Questlove ... Musician
Agency
R/GA ... Digital Agency, Wieden+Kennedy ... Agency, Wieden+Kennedy ... Creative Agency, Wieden+Kennedy ... Media Agency

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