{"id":2674,"date":"2016-01-29T23:39:58","date_gmt":"2016-01-29T23:39:58","guid":{"rendered":"http:\/\/10.1.11.137\/blog\/?p=2674"},"modified":"2021-01-21T11:19:39","modified_gmt":"2021-01-21T19:19:39","slug":"whos-winning-the-super-bowl-50-pre-game-top-performing-teasers","status":"publish","type":"post","link":"https:\/\/www.ispot.tv\/hub\/whos-winning-the-super-bowl-50-pre-game-top-performing-teasers\/","title":{"rendered":"Who&#8217;s Winning the Super Bowl 50 Pre-Game: Top Performing Teasers"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">We\u2019re just over a week away from the biggest sports (and advertising) showdown of the year, the Super Bowl. As early players leak teasers and pre-releases of their ads, the battle for pre-game digital dominance is getting heated. Fifty-three <\/span><a href=\"https:\/\/www.ispot.tv\/events\/top-2016-super-bowl-teaser-commercials\"><span style=\"font-weight: 400;\">trailers, pre-releases and teasers<\/span><\/a><span style=\"font-weight: 400;\"> for the Super Bowl 50 ads have already been released, with new ones coming out every single day.&nbsp;<\/span><!--more--><\/p>\n<p>Move Over Tom Brady, Introducing the 2016 Pre-Game MVPs<\/p>\n<p><span style=\"font-weight: 400;\">The front-runner at this stage of the game is <\/span><a href=\"https:\/\/www.ispot.tv\/brands\/IAL\/pokemon\"><span style=\"font-weight: 400;\">Pokemon<\/span><\/a><span style=\"font-weight: 400;\">. Its teaser, <\/span><a href=\"https:\/\/www.ispot.tv\/ad\/AtHG\/pokemon-super-bowl-2016-extended-pokemon-20\"><span style=\"font-weight: 400;\">\u201cPokemon 20,\u201d<\/span><\/a><span style=\"font-weight: 400;\"> currently has an incredible 61% of the digital engagement surrounding the Super Bowl pre-game ads and has earned over 8 million online views so far.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In second place is <\/span><a href=\"https:\/\/www.ispot.tv\/brands\/d_j\/axe\"><span style=\"font-weight: 400;\">Axe<\/span><\/a><span style=\"font-weight: 400;\">,<\/span>&nbsp;although a recently announced advertiser, the brand is holding&nbsp;<span style=\"font-weight: 400;\">16% of the digital share of voice with its ad, <\/span><a href=\"https:\/\/www.ispot.tv\/ad\/AtB4\/axe-find-your-magic\"><span style=\"font-weight: 400;\">\u201cFind Your Magic.\u201d<\/span><\/a><span style=\"font-weight: 400;\"> See the rest of the top pre-game spots ranked by their digital engagement below:<\/span><\/p>\n<h2>Top 10 Super Bowl Teasers by Highest Digital Engagement<\/h2>\n<ol>\n<li><span style=\"font-weight: 400;\">Pokemon, <\/span><a href=\"https:\/\/www.ispot.tv\/ad\/AtHG\/pokemon-super-bowl-2016-extended-pokemon-20\"><span style=\"font-weight: 400;\">\u2018Pokemon 20\u2019<\/span><\/a><span style=\"font-weight: 400;\"> &nbsp;61.06%<\/span><\/li>\n<\/ol>\n<div style=\"position: relative; width: 100%; padding-top: 56.25%; padding-bottom: 40px;\"><iframe loading=\"lazy\" style=\"position: absolute; top: 0; right: 0; left: 0; bottom: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.ispot.tv\/share\/AtHG\" width=\"300\" height=\"150\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<ol start=\"2\">\n<li><span style=\"font-weight: 400;\"> Axe, <\/span><a href=\"https:\/\/www.ispot.tv\/ad\/AtB4\/axe-find-your-magic\"><span style=\"font-weight: 400;\">\u2018Find Your Magic\u2019 <\/span><\/a><span style=\"font-weight: 400;\">16.02%<\/span><\/li>\n<\/ol>\n<div style=\"position: relative; width: 100%; padding-top: 56.25%; padding-bottom: 40px;\"><iframe loading=\"lazy\" style=\"position: absolute; top: 0; right: 0; left: 0; bottom: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.ispot.tv\/share\/AtB4\" width=\"300\" height=\"150\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<ol start=\"3\">\n<li><span style=\"font-weight: 400;\"> SoFi, <\/span><a href=\"https:\/\/www.ispot.tv\/ad\/Athq\/sofi-super-bowl-2016-teaser-this-is-the-beginning-of-a-bankless-world\"><span style=\"font-weight: 400;\">\u2018This Is the Beginning of a Bankless World\u2019<\/span><\/a><span style=\"font-weight: 400;\"> &nbsp;&nbsp;6.19%<\/span><\/li>\n<\/ol>\n<div style=\"position: relative; width: 100%; padding-top: 56.25%; padding-bottom: 40px;\"><iframe loading=\"lazy\" style=\"position: absolute; top: 0; right: 0; left: 0; bottom: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.ispot.tv\/share\/Athq\" width=\"300\" height=\"150\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<ol start=\"4\">\n<li><span style=\"font-weight: 400;\"> Doritos, <\/span><a href=\"https:\/\/www.ispot.tv\/ad\/AnIi\/doritos-2016-crash-the-super-bowl-finalist-ultrasound\"><span style=\"font-weight: 400;\">\u2018Ultrasound\u2019<\/span><\/a><span style=\"font-weight: 400;\"> &nbsp;3.70%<\/span><\/li>\n<\/ol>\n<div style=\"position: relative; width: 100%; padding-top: 56.25%; padding-bottom: 40px;\"><iframe loading=\"lazy\" style=\"position: absolute; top: 0; right: 0; left: 0; bottom: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.ispot.tv\/share\/AnIi\" width=\"300\" height=\"150\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<ol start=\"5\">\n<li><span style=\"font-weight: 400;\"> Bud Light, <\/span><a href=\"https:\/\/www.ispot.tv\/ad\/AtCv\/bud-light-super-bowl-2016-teaser-the-bud-light-party-is-coming\"><span style=\"font-weight: 400;\">\u2018The Bud Light Party is Coming\u2019<\/span><\/a><span style=\"font-weight: 400;\"> 3.11%<\/span><\/li>\n<\/ol>\n<div style=\"position: relative; width: 100%; padding-top: 56.25%; padding-bottom: 40px;\"><iframe loading=\"lazy\" style=\"position: absolute; top: 0; right: 0; left: 0; bottom: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.ispot.tv\/share\/AtCv\" width=\"300\" height=\"150\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<ol start=\"6\">\n<li><span style=\"font-weight: 400;\"> QuickBooks, <\/span><a href=\"https:\/\/www.ispot.tv\/ad\/AOV6\/intuit-quickbooks-super-bowl-2016-death-wish-storms-a-brewin\"><span style=\"font-weight: 400;\">\u2018Death Wish: Storm\u2019s a-Brewin\u2019<\/span><\/a><span style=\"font-weight: 400;\"> 1.64%<\/span><\/li>\n<\/ol>\n<div style=\"position: relative; width: 100%; padding-top: 56.25%; padding-bottom: 40px;\"><iframe loading=\"lazy\" style=\"position: absolute; top: 0; right: 0; left: 0; bottom: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.ispot.tv\/share\/AOV6\" width=\"300\" height=\"150\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<ol start=\"7\">\n<li><span style=\"font-weight: 400;\"> Doritos, <\/span><a href=\"https:\/\/www.ispot.tv\/ad\/AnIe\/doritos-2016-crash-the-super-bowl-finalist-doritos-dogs\"><span style=\"font-weight: 400;\">\u2018Doritos Dogs\u2019<\/span><\/a><span style=\"font-weight: 400;\"> &nbsp;1.12%<\/span><\/li>\n<\/ol>\n<div style=\"position: relative; width: 100%; padding-top: 56.25%; padding-bottom: 40px;\"><iframe loading=\"lazy\" style=\"position: absolute; top: 0; right: 0; left: 0; bottom: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.ispot.tv\/share\/AnIe\" width=\"300\" height=\"150\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<ol start=\"8\">\n<li><span style=\"font-weight: 400;\"> Wix.com, <\/span><a href=\"https:\/\/www.ispot.tv\/ad\/An3n\/wix-com-super-bowl-2016-teaser-kung-fu-pandas-po-discovers-wix\"><span style=\"font-weight: 400;\">\u2018Kung Fu Panda\u2019s Po Discovers Wix\u2019<\/span><\/a><span style=\"font-weight: 400;\"> 1.07%<\/span><\/li>\n<\/ol>\n<div style=\"position: relative; width: 100%; padding-top: 56.25%; padding-bottom: 40px;\"><iframe loading=\"lazy\" style=\"position: absolute; top: 0; right: 0; left: 0; bottom: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.ispot.tv\/share\/An3n\" width=\"300\" height=\"150\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<ol start=\"9\">\n<li><span style=\"font-weight: 400;\"> Budweiser, <\/span><a href=\"https:\/\/www.ispot.tv\/ad\/Atq8\/budweiser-super-bowl-2016-teaser-act-like-it\"><span style=\"font-weight: 400;\">\u2018Act Like It\u2019<\/span><\/a><span style=\"font-weight: 400;\"> 0.69%<\/span><\/li>\n<\/ol>\n<div style=\"position: relative; width: 100%; padding-top: 56.25%; padding-bottom: 40px;\"><iframe loading=\"lazy\" style=\"position: absolute; top: 0; right: 0; left: 0; bottom: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.ispot.tv\/share\/Atq8\" width=\"300\" height=\"150\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<ol start=\"10\">\n<li><span style=\"font-weight: 400;\"> Amazon, <\/span><a href=\"https:\/\/www.ispot.tv\/ad\/AtcP\/amazon-echo-super-bowl-2016-teaser-alec-baldwin-and-dan-marino-brainstorm\"><span style=\"font-weight: 400;\">\u2018Alec Baldwin &amp; Dan Marino Brainstorm\u2019<\/span><\/a><span style=\"font-weight: 400;\"> &nbsp;0.60%<\/span><\/li>\n<\/ol>\n<div style=\"position: relative; width: 100%; padding-top: 56.25%; padding-bottom: 40px;\"><iframe loading=\"lazy\" style=\"position: absolute; top: 0; right: 0; left: 0; bottom: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.ispot.tv\/share\/AtcP\" width=\"300\" height=\"150\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<p>Stay tuned for more Super Bowl updates next week as we get closer to game day!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re just over a week away from the biggest sports (and advertising) showdown of the year, the Super Bowl. As early players leak teasers and pre-releases of their ads, the battle for pre-game digital dominance is getting heated. Fifty-three trailers, pre-releases and teasers for the Super Bowl 50 ads have already been released, with new&#8230; Read More<\/p>\n","protected":false},"author":26,"featured_media":2691,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[184],"tags":[243,374],"ispot_product_categories":[],"acf":{"expiration_date":null},"_links":{"self":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/posts\/2674"}],"collection":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/comments?post=2674"}],"version-history":[{"count":18,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/posts\/2674\/revisions"}],"predecessor-version":[{"id":10196,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/posts\/2674\/revisions\/10196"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/media\/2691"}],"wp:attachment":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/media?parent=2674"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/categories?post=2674"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/tags?post=2674"},{"taxonomy":"ispot_product_categories","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/ispot_product_categories?post=2674"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}