{"id":29469,"date":"2025-05-06T16:31:30","date_gmt":"2025-05-06T23:31:30","guid":{"rendered":"https:\/\/www.ispot.tv\/hub\/?page_id=29469"},"modified":"2025-06-03T10:23:51","modified_gmt":"2025-06-03T17:23:51","slug":"consumer-packaged-goods","status":"publish","type":"page","link":"https:\/\/www.ispot.tv\/hub\/consumer-packaged-goods\/","title":{"rendered":"CPG Video Measurement Solutions &#8211; iSpot"},"content":{"rendered":"\n<section class=\"hero hero--dark hero--layout-left\">\n\t\t<div class=\"hero__background\"><\/div>\n\t\t<div class=\"hero__content\">\n\t\t\t<h1 class=\"eyebrow\">CPG SOLUTIONS<\/h1>\n\t\t\t<h2 class=\"h1\">Drive CPG Growth With Measurement for Creatives, Audiences, and Outcomes<\/h2>\n\t\t\t<p class=\"body-one\">Clearly see what propels awareness, boosts sales, and outperforms competitors\u2013across linear, streaming and social\u2013all in one place.<\/p>\n            <form name=\"getADemoForm\" class=\"get-a-demo get-a-demo--dark js-getADemoForm\" action=\"\/ajax\/users\/clearbitrisk\" method=\"post\">\n\t\t\t\t<input type=\"hidden\" id=\"csrfToken\" class=\"csrfToken\" name=\"csrfToken\" \/>\n\t\t\t\t<input name=\"email\" type=\"email\" placeholder=\"Enter Your Email\" class=\"js-getADemoEmail\" required=\"\" \/>\n\t\t\t\t<button name=\"contact_submit\" class=\"btn btn-primary js-getADemoSubmitBtn\">Get A Demo<\/button>\n\t\t\t\t<span class=\"hidden error-text js-getADemoError\"><\/span>\n\t\t\t\t<div data-lastpass-icon-root=\"true\" style=\"position: relative !important; height: 0px !important; width: 0px !important; float: left !important\"><\/div>\n            <\/form>\n        <\/div>\n    <\/section>\n\n\n\n<div>\n\t  <section class=\"stacked-columns\">\n\t\t<div class=\"stacked-columns__row\">\n\t\t  <div class=\"half\">\n\t\t\t<h2 class=\"text-gradient mb-5\">Struggling to Connect TV and Video Ads to Actual Sales?<\/h2>\n\t\t\t<p>CPG brands that rely on reach and frequency alone miss out on revenue-driving opportunities. A clear picture of how media investments connect to outcomes opens the door for more efficient reach, better balanced frequency, and greater returns.<\/p>\n\t\t  <\/div>\n\t\t  <div class=\"half\"><picture>\n\t\t      <source media=\"(min-width: 800px)\" type=\"image\/webp\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142217\/Connect-Ads-to-Sales-840.webp 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142222\/Connect-Ads-to-Sales-840%402X.webp 2x\"\/>\n\t\t      <source media=\"(min-width: 800px)\" type=\"image\/png\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06141517\/Connect-Ads-to-Sales-840.png 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142218\/Connect-Ads-to-Sales-840%402X.png 2x\"\/>\n\t\t      <source type=\"image\/webp\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142215\/Connect-Ads-to-Sales-480.webp 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142217\/Connect-Ads-to-Sales-480%402X.webp 2x\"\/>\n\t\t      <source type=\"image\/png\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142215\/Connect-Ads-to-Sales-480.png 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142216\/Connect-Ads-to-Sales-480%402X.png 2x\"\/>\n\t\t      <img decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06141517\/Connect-Ads-to-Sales-840.png\" alt=\"\" loading=\"lazy\" width=\"640\" height=\"389\"\/>\n<\/picture><\/div>\n\t\t<\/div>\n\t  <\/section>\n\t<\/div>\n\n\n\n<div class=\"bg-green\">\n\t  <section class=\"stacked-columns\">\n\t\t<div class=\"stacked-columns__row\">\n\t\t  <div class=\"half\">\n\t\t\t<div class=\"p-4 d-none d-md-block\">\n\t\t\t  <picture>\n\t\t      <source media=\"(min-width: 800px)\" type=\"image\/webp\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142901\/Reach-Real-Shoppers-840.webp 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142906\/Reach-Real-Shoppers-840%402X.webp 2x\"\/>\n\t\t      <source media=\"(min-width: 800px)\" type=\"image\/png\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142859\/Reach-Real-Shoppers-840.png 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142902\/Reach-Real-Shoppers-840%402X.png 2x\"\/>\n\t\t      <source type=\"image\/webp\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142852\/Reach-Real-Shoppers-480.webp 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142858\/Reach-Real-Shoppers-480%402X.webp 2x\"\/>\n\t\t      <source type=\"image\/png\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142850\/Reach-Real-Shoppers-480.png 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142853\/Reach-Real-Shoppers-480%402X.png 2x\"\/>\n\t\t      <img decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142859\/Reach-Real-Shoppers-840.png\" alt=\"\" loading=\"lazy\" width=\"640\" height=\"389\"\/>\n<\/picture>\n\t\t\t<\/div>\n\t\t  <\/div>\n\t\t  <div class=\"half\">\n\t\t\t<h3 class=\"h2 text-gradient mb-5\">Reach Real Shoppers, Not Just Screens<\/h3>\n\t\t\t<p>Reach and measure the audiences that matter most to your brand. Built from transaction-level signals like point-of-sale and loyalty card data\u2014capturing <strong>6,000+ products<\/strong>, <strong>400+ categories<\/strong>, and <strong>1,700+ brands<\/strong>\u2014you can track reach, frequency, and outcomes with precision.<\/p>\n\t\t  <div class=\"stacked-columns__row px-0\">\n\t\t    <div class=\"half\">\n\t\t      <img decoding=\"async\" class=\"icon-45px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142908\/Reach-Shoppers-Icon.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n\t\t      <h3 class=\"h4\">See Who You\u2019re Reaching<\/h3>\n\t\t      <p class=\"body-three\">Understand which shopper profiles saw your ads, and how often.<\/p>\n\t\t    <\/div>\n\t\t      <div class=\"half\">\n\t\t\t<img decoding=\"async\" class=\"icon-45px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06142849\/Ads-to-Action-Icon.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n\t\t\t<h3 class=\"h4\">Tie Ads to Action<\/h3>\n\t\t\t<p class=\"body-three\">Link ad exposures to purchases to refine reach and frequency based on actual buyer behaviors.<\/p>\n\t\t      <\/div>\n\t\t    <\/div>\n\t\t  <\/div>\n\t\t<\/div>\n\t  <\/section>\n\t<\/div>\n\n\n\n<div>\n\t  <section class=\"stacked-columns\">\n\t\t<div class=\"stacked-columns__row\">\n\t\t  <div class=\"half\">\n\t\t\t<h2 class=\"text-gradient mb-5\">Power Smarter Decisions With Ad-First Outcome Measurement<\/h2>\n\t\t\t<p>Connect every video ad to real-world sales with second-by-second exposure data from iSpot and CPG purchase data from industry leaders Circana and NCS\u2014so you can fine-tune campaigns, grow share of voice, and identify new planning opportunities.<\/p>\n\t\t  <\/div>\n\t\t  <div class=\"half\"><picture>\n\t\t      <source media=\"(min-width: 800px)\" type=\"image\/webp\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06145254\/Ad-First-Outcome-Measurement-840.webp 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06145255\/Ad-First-Outcome-Measurement-840%402X.webp 2x\"\/>\n\t\t      <source media=\"(min-width: 800px)\" type=\"image\/png\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06145253\/Ad-First-Outcome-Measurement-840.png 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06145254\/Ad-First-Outcome-Measurement-840%402X.png 2x\"\/>\n\t\t      <source type=\"image\/webp\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06145251\/Ad-First-Outcome-Measurement-480.webp 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06145252\/Ad-First-Outcome-Measurement-480%402X.webp 2x\"\/>\n\t\t      <source type=\"image\/png\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06145251\/Ad-First-Outcome-Measurement-480.png 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06145251\/Ad-First-Outcome-Measurement-480%402X.png 2x\"\/>\n\t\t      <img decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06145253\/Ad-First-Outcome-Measurement-840.png\" alt=\"\" loading=\"lazy\" width=\"640\" height=\"389\"\/>\n<\/picture><\/div>\n\t\t<\/div>\n\t  <\/section>\n\t<\/div>\n\n\n\n<div class=\"bg-green\">\n  <section class=\"stacked-columns\">\n    <div class=\"stacked-columns__row\">\n      <div class=\"half\">\n        <h2 class=\"text-gradient mb-5\">Drive CPG Sales Growth With Data-Driven Insights<\/h2>\n        <p>Attribute product purchases to households exposed to your TV &#038; video campaign.<\/p>\n        <div class=\"stacked-columns__row px-0\">\n\t  <div class=\"half\">\n\t    <h3 class=\"h4\">Cross-Channel Optimization<\/h3>\n\t    <p class=\"body-three\">Which channels and\/or creatives drive more sales?<\/p>\n\t  <\/div>\n\t  <div class=\"half\">\n\t    <h3 class=\"h4\">Competitive Conquesting<\/h3>\n\t    <p class=\"body-three\">Where are my competitors reaching my customers?<\/p>\n\t  <\/div>\n          <div class=\"half\">\n\t    <h3 class=\"h4\">Brand Loyalty<\/h3>\n\t    <p class=\"body-three\">Do my ads drive lift among brand loyalists?<\/p>\n\t  <\/div>\n\t  <div class=\"half\">\n\t    <h3 class=\"h4\">Flighting<\/h3>\n\t    <p class=\"body-three\">How long does it take for consumers to take action after an ad?<\/p>\n\t  <\/div>\n\t<\/div>\n      <\/div>\n      <div class=\"half\">\n        <picture>\n\t  <source media=\"(min-width: 800px)\" type=\"image\/webp\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06150011\/Drive-CPG-Sales-Growth-840.webp 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06150015\/Drive-CPG-Sales-Growth-840%402X.webp 2x\"\/>\n\t  <source media=\"(min-width: 800px)\" type=\"image\/png\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06150010\/Drive-CPG-Sales-Growth-840.png 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06150011\/Drive-CPG-Sales-Growth-840%402X.png 2x\"\/>\n\t  <source type=\"image\/webp\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06150007\/Drive-CPG-Sales-Growth-480.webp 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06150009\/Drive-CPG-Sales-Growth-480%402X.webp 2x\"\/>\n\t  <source type=\"image\/png\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06150007\/Drive-CPG-Sales-Growth-480.png 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06150008\/Drive-CPG-Sales-Growth-480%402X.png 2x\"\/>\n\t  <img decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06150010\/Drive-CPG-Sales-Growth-840.png\" alt=\"\" loading=\"lazy\" width=\"640\" height=\"389\"\/>\n        <\/picture>\n      <\/div>\n    <\/div>\n  <\/section>\n<\/div>\n\n\n\n<div>\n\t  <section class=\"stacked-columns\">\n\t\t<div class=\"stacked-columns__row\">\n\t\t  <div class=\"half\">\n\t\t\t<h2 class=\"text-gradient mb-5\">Know the Impact of Creatives on Sales, Intent, and Loyalty<\/h2>\n\t\t\t<p>Great creative builds your brand\u2014measurement proves it\u2019s working. With iSpot Creative Assessment, you can understand how elements like emotion, messaging, and branding influence shopper behavior and purchases. Back your brand with insights that spotlight what\u2019s driving success, so you can double down on what\u2019s working (and refine what\u2019s not).<\/p>\n\t\t  <\/div>\n                  <div class=\"half\" data-animation-type=\"video-trigger\">\n                    <video muted playsinline crossorigin=\"anonymous\" class=\"stacked-images lazyload\" preload=\"metadata\">\n                      <source data-src=\"https:\/\/d3ds6z1w6yhmzj.cloudfront.net\/img\/2021\/animations\/iSpot_Homepage_Dashboard-03_Mobile_HEVC.mov\" data-size=\"small\" type=\"video\/quicktime\"\/>\n                      <source data-src=\"https:\/\/d3ds6z1w6yhmzj.cloudfront.net\/img\/2021\/animations\/iSpot_Homepage_Dashboard-03_Mobile.webm\" data-size=\"small\" type=\"video\/webm\"\/>\n                      <source data-src=\"https:\/\/d3ds6z1w6yhmzj.cloudfront.net\/img\/2021\/animations\/iSpot_Homepage_Dashboard-03_Desktop_HEVC.mov\" data-size=\"large\" type=\"video\/quicktime\"\/>\n                      <source data-src=\"https:\/\/d3ds6z1w6yhmzj.cloudfront.net\/img\/2021\/animations\/iSpot_Homepage_Dashboard-03_Desktop.webm\" data-size=\"large\" type=\"video\/webm\"\/>\n                    <\/video>\n                  <\/div>\n\t\t<\/div>\n\t\t<div class=\"stacked-columns__row\">\n\t\t  <div class=\"one-third\">\n\t\t\t<img decoding=\"async\" class=\"icon-45px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06154452\/Decode-Results-Drivers-Icon.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n\t\t\t<h3 class=\"h4\">Decode What Drives Results<\/h3>\n\t\t\t<p class=\"body-three\">Uncover the emotional and creative elements that influence recall and intent.<\/p>\n\t\t  <\/div>\n\t\t  <div class=\"one-third\">\n\t\t\t<img decoding=\"async\" class=\"icon-45px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06154452\/Competitive-Benchmarks-Icon.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n\t\t\t<h3 class=\"h4\">Outsell the Competition with Benchmarks<\/h3>\n\t\t\t<p class=\"body-three\">Compare creative performance to top CPG campaigns and category benchmarks.<\/p>\n\t\t  <\/div>\n\t\t  <div class=\"one-third\">\n\t\t\t<img decoding=\"async\" class=\"icon-45px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06154453\/Pretest-Ads-Icon.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n\t\t\t<h3 class=\"h4\">Know Before You Launch<\/h3>\n\t\t\t<p class=\"body-three\">Test ads pre-launch to predict performance and fine-tune messaging before going live.<\/p>\n\t\t  <\/div>\n\t\t<\/div>\n\t  <\/section>\n\t<\/div>\n\n\n\n<div class=\"bg-green\">\n  <section class=\"stacked-columns\">\n    <div class=\"stacked-columns__row\">\n      <div class=\"half\">\n        <picture>\n\t  <source media=\"(min-width: 800px)\" type=\"image\/webp\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06155738\/Always-On-CPG-Ad-Intelligence-840.webp 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06155740\/Always-On-CPG-Ad-Intelligence-840%402X.webp 2x\"\/>\n\t  <source media=\"(min-width: 800px)\" type=\"image\/png\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06155737\/Always-On-CPG-Ad-Intelligence-840.png 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06155738\/Always-On-CPG-Ad-Intelligence-840%402X.png 2x\"\/>\n\t  <source type=\"image\/webp\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06155735\/Always-On-CPG-Ad-Intelligence-480.webp 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06155737\/Always-On-CPG-Ad-Intelligence-480%402X.webp 2x\"\/>\n\t  <source type=\"image\/png\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06155735\/Always-On-CPG-Ad-Intelligence-480.png 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06155736\/Always-On-CPG-Ad-Intelligence-480%402X.png 2x\"\/>\n\t  <img decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06155737\/Always-On-CPG-Ad-Intelligence-840.png\" alt=\"\" loading=\"lazy\" width=\"640\" height=\"389\"\/>\n        <\/picture>\n      <\/div>\n      <div class=\"half\">\n        <h2 class=\"text-gradient mb-5\">Rise Above the Noise with Always-On CPG Ad Intelligence<\/h2>\n\t<p>Know where your brand stands\u2014and how to get ahead. Access media plans, creative performance data, and every second of TV ad activity from thousands of CPG brands, so you can plan with confidence and precision.<\/p>\n        <a href=\"\/products\/measurement\/competitive\" class=\"arrow-link\">Learn more about Competitive Intelligence<\/a>\n      <\/div>\n    <\/div>\n    <div class=\"stacked-columns__row\">\n      <div class=\"one-third\">\n        <img decoding=\"async\" class=\"icon-45px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06155743\/Outsmart-Competition-Icon.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n        <h3 class=\"h4\">Outsmart the Competition<\/h3>\n        <p class=\"body-three\">Analyze your competitors\u2019 investments, ad placements, share of voice and more.<\/p>\n      <\/div>\n      <div class=\"one-third\">\n        <img decoding=\"async\" class=\"icon-45px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06155742\/Outperform-Category.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n        <h3 class=\"h4\">Outperform Your Category<\/h3>\n        <p class=\"body-three\">Evaluate ad performance vs. CPG competitors and industry benchmarks.<\/p>\n      <\/div>\n      <div class=\"one-third\">\n        <img decoding=\"async\" class=\"icon-45px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/06155742\/Outmeasure-Market-Icon.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n        <h3 class=\"h4\">Outmeasure the Market<\/h3>\n        <p class=\"body-three\">Track KPIs for your entire segment, including impressions, attention, spend, and outcomes*.<\/p>\n      <\/div>\n    <\/div>\n    <div class=\"text-center small\"><i>*Brand outcomes like recall, purchase intent, and loyalty. Business outcomes like online and retail sales and subscriptions.<\/i><\/div>\n  <\/section>\n<\/div>\n\n\n\n<div>\n  <section class=\"stacked-columns\">\n    <div class=\"stacked-columns__row\">\n      <div class=\"half\">\n        <h2 class=\"text-gradient mb-5\">Want to See How iSpot Can Help Connect Your Ads to Sales?<\/h2>\n\t<p>Contact an iSpot expert today to learn more about the benefits of our advanced measurement solutions for CPG brands, across creative assessment, audience measurement and outcome attribution.<\/p>\n        <a href=\"\/demo\" class=\"arrow-link\">Contact Sales<\/a>\n      <\/div>\n      <div class=\"half\" data-animation-type=\"video-trigger\">\n        <video muted playsinline crossorigin=\"anonymous\" class=\"stacked-images lazyload\" preload=\"metadata\">\n          <source data-src=\"https:\/\/d3ds6z1w6yhmzj.cloudfront.net\/img\/2021\/products\/attribution\/iSpot_Products_Attribution_Dashboard-05_HALF-1.mov\" data-size=\"small\" type=\"video\/quicktime\"\/>\n          <source data-src=\"https:\/\/d3ds6z1w6yhmzj.cloudfront.net\/img\/2021\/products\/attribution\/iSpot_Products_Attribution_Dashboard-05_HALF.webm\" data-size=\"small\" type=\"video\/webm\"\/>\n          <source data-src=\"https:\/\/d3ds6z1w6yhmzj.cloudfront.net\/img\/2021\/products\/attribution\/iSpot_Products_Attribution_Dashboard-05-1.mov\" data-size=\"large\" type=\"video\/quicktime\"\/>\n          <source data-src=\"https:\/\/d3ds6z1w6yhmzj.cloudfront.net\/img\/2021\/products\/attribution\/iSpot_Products_Attribution_Dashboard-05.webm\" data-size=\"large\" type=\"video\/webm\"\/>\n        <\/video>\n      <\/div>\n    <\/div>\n  <\/section>\n<\/div>\n\n\n <div class=\"bg-block\" style=\"background-color: \">\n    <div class=\"container my-5\">\n        <h2 class=\"\"><span class=\"text-gradient\"><\/span><\/h2>        <div class=\"acf-innerblocks-container\">\n\n<section class=\"related-entries mb-0\" data-animation-type=\"sequence\">\n            <h2 class=\"related-entries__headline text-left\"><span class=\"text-gradient\">Latest Resources<\/span><\/h2>\n        \n        <a href=\"https:\/\/www.ispot.tv\/hub\/from-everyday-damage-to-everyday-confidence-how-olaplex-is-striving-for-emotion\/\" class=\"related-entries__entry\">\n            <div class=\"image colorize-img\">\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"323\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/28084203\/iSpot-Olaplex-Blog-Banner-v2-2-768x387.png\" class=\"lazyload wp-post-image\" alt=\"\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/28084203\/iSpot-Olaplex-Blog-Banner-v2-2-768x387.png 768w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/28084203\/iSpot-Olaplex-Blog-Banner-v2-2-300x151.png 300w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/28084203\/iSpot-Olaplex-Blog-Banner-v2-2-1024x516.png 1024w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/28084203\/iSpot-Olaplex-Blog-Banner-v2-2-635x320.png 635w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/05\/28084203\/iSpot-Olaplex-Blog-Banner-v2-2.png 1206w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>                            <\/div>\n            <div class=\"copy\">\n            <p class=\"eyebrow\">\n            Post            <\/p>\n            <h4>From Everyday Damage to Everyday Confidence: How Olaplex is Striving for Emotion<\/h4>\n            <span class=\"arrow-link\">Read More<\/span>\n            <\/div>\n        <\/a>\n    \n        <a href=\"https:\/\/www.ispot.tv\/hub\/how-hills-stood-out-in-the-pet-category-with-a-human-focus\/\" class=\"related-entries__entry\">\n            <div class=\"image colorize-img\">\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"323\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/04\/21080916\/iSpot-Science-Diet-Blog-Banner-Opt2-1-768x387.png\" class=\"lazyload wp-post-image\" alt=\"\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/04\/21080916\/iSpot-Science-Diet-Blog-Banner-Opt2-1-768x387.png 768w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/04\/21080916\/iSpot-Science-Diet-Blog-Banner-Opt2-1-300x151.png 300w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/04\/21080916\/iSpot-Science-Diet-Blog-Banner-Opt2-1-1024x516.png 1024w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/04\/21080916\/iSpot-Science-Diet-Blog-Banner-Opt2-1-635x320.png 635w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/04\/21080916\/iSpot-Science-Diet-Blog-Banner-Opt2-1.png 1206w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>                            <\/div>\n            <div class=\"copy\">\n            <p class=\"eyebrow\">\n            Post            <\/p>\n            <h4>How Hill&#8217;s Stood Out in the Pet Category with a Human Focus<\/h4>\n            <span class=\"arrow-link\">Read More<\/span>\n            <\/div>\n        <\/a>\n    \n        <a href=\"https:\/\/www.ispot.tv\/hub\/ispot-circana-and-paramount-partner-to-bring-outcomes-at-scale-to-cpg-advertisers\/\" class=\"related-entries__entry\">\n            <div class=\"image colorize-img\">\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"320\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/31144436\/iSpot-Circana-Paramount-Blog-V3-768x384.png\" class=\"lazyload wp-post-image\" alt=\"\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/31144436\/iSpot-Circana-Paramount-Blog-V3-768x384.png 768w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/31144436\/iSpot-Circana-Paramount-Blog-V3-300x150.png 300w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/31144436\/iSpot-Circana-Paramount-Blog-V3-1024x512.png 1024w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/31144436\/iSpot-Circana-Paramount-Blog-V3-640x320.png 640w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/31144436\/iSpot-Circana-Paramount-Blog-V3.png 1216w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>                            <\/div>\n            <div class=\"copy\">\n            <p class=\"eyebrow\">\n            Post            <\/p>\n            <h4>iSpot, Circana, and Paramount Partner to Bring Outcomes at Scale to CPG Advertisers<\/h4>\n            <span class=\"arrow-link\">Read More<\/span>\n            <\/div>\n        <\/a>\n    <\/section>\n\n<\/div>\n    <\/div>\n <\/div>\n\n\n<link href=\"https:\/\/d3ds6z1w6yhmzj.cloudfront.net\/dist\/css\/global\/index.css?v=9.3.33\" media=\"all\" rel=\"stylesheet\" type=\"text\/css\"\/>\n<link 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Get A Demo Struggling to Connect TV and Video Ads to Actual Sales? CPG brands that rely on reach and frequency alone miss out on revenue-driving&#8230; Read More<\/p>\n","protected":false},"author":30,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-blank.php","meta":{"footnotes":""},"categories":[],"ispot_product_categories":[],"acf":{"expiration_date":""},"_links":{"self":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/pages\/29469"}],"collection":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/users\/30"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/comments?post=29469"}],"version-history":[{"count":66,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/pages\/29469\/revisions"}],"predecessor-version":[{"id":30176,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/pages\/29469\/revisions\/30176"}],"wp:attachment":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/media?parent=29469"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/categories?post=29469"},{"taxonomy":"ispot_product_categories","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/ispot_product_categories?post=29469"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}