{"id":23644,"date":"2024-09-04T09:46:33","date_gmt":"2024-09-04T16:46:33","guid":{"rendered":"https:\/\/www.ispot.tv\/hub\/?page_id=23644"},"modified":"2025-06-03T10:23:31","modified_gmt":"2025-06-03T17:23:31","slug":"streaming-measurement","status":"publish","type":"page","link":"https:\/\/www.ispot.tv\/hub\/streaming-measurement\/","title":{"rendered":"Streaming Measurement Solutions &#8211; iSpot"},"content":{"rendered":"\n<section class=\"hero hero--dark hero--layout-left\">\n\t\t<div class=\"hero__background\"><\/div>\n\t\t<div class=\"hero__content\">\n\t\t\t<h1 class=\"eyebrow\">Streaming Solutions<\/h1>\n\t\t\t<h2 class=\"h1\">Control the Chaos in Streaming Advertising<\/h2>\n\t\t\t<p class=\"body-one\">Break away from the chaos of the TV and streaming ad landscape with purpose-built streaming ad measurement that drives business impact.<\/p>\n            <form name=\"getADemoForm\" class=\"get-a-demo get-a-demo--dark js-getADemoForm\" action=\"\/ajax\/users\/clearbitrisk\" method=\"post\">\n\t\t\t\t<input type=\"hidden\" id=\"csrfToken\" class=\"csrfToken\" name=\"csrfToken\" \/>\n\t\t\t\t<input name=\"email\" type=\"email\" placeholder=\"Enter Your Email\" class=\"js-getADemoEmail\" required=\"\" \/>\n\t\t\t\t<button name=\"contact_submit\" class=\"btn btn-primary js-getADemoSubmitBtn\">Get A Demo<\/button>\n\t\t\t\t<span class=\"hidden error-text js-getADemoError\"><\/span>\n\t\t\t\t<div data-lastpass-icon-root=\"true\" style=\"position: relative !important; height: 0px !important; width: 0px !important; float: left !important\"><\/div>\n            <\/form>\n        <\/div>\n    <\/section>\n\n\n\n<section class=\"mt-6 mb-6\">\n          <div class=\"container\">\n            <div class=\"row\">\n              <div class=\"col-12 col-sm-6\">\n                <h3 class=\"h2 text-gradient mb-5\">Streaming Ads are Exploding. Audiences are Scattered.<\/h3>\n                <p>Brands now face the challenge of reaching the right audience at the right time across a multitude of publishers, platforms, streaming apps and services. All of this fragmentation and complexity makes measurement and budget justification too hard for advertisers.<\/p>\n                <p>Brands need unified, precise measurement solutions to overcome these significant challenges in the vast TV universe. New problems require new innovations.<\/p>\n              <\/div>\n              <div class=\"col-12 col-sm-6\">\n                <h2 class=\"eyebrow text-center\">STREAMING AD CHALLENGES<\/h2>\n                <div class=\"row text-center\">\n                  <div class=\"col-6 col-sm-6 col-md-4\">\n                    <img decoding=\"async\" class=\"icon-55px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110313\/Blind-Spots.svg\" loading=\"lazy\" width=\"55\" height=\"55\"\/>\n                    <h5> Blind<br \/> Spots <\/h5>\n                  <\/div>\n                  <div class=\"col-6 col-sm-6 col-md-4\">\n                    <img decoding=\"async\" class=\"icon-55px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110314\/Excess-Frequency.svg\" loading=\"lazy\" width=\"55\" height=\"55\"\/>\n                    <h5> Excess<br \/> Frequency <\/h5>\n                  <\/div>\n                  <div class=\"col-6 col-sm-6 col-md-4\">\n                    <img decoding=\"async\" class=\"icon-55px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110315\/Wasted-Ad-Spend.svg\" loading=\"lazy\" width=\"55\" height=\"55\"\/>\n                    <h5> Wasted Ad<br \/> Spend <\/h5>\n                  <\/div>\n                  <div class=\"col-6 col-sm-6 col-md-4\">\n                    <img decoding=\"async\" class=\"icon-55px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110315\/Unreached-Audience.svg\" loading=\"lazy\" width=\"55\" height=\"55\"\/>\n                    <h5> Unreached<br \/> Audiences <\/h5>\n                  <\/div>\n                  <div class=\"col-6 col-sm-6 col-md-4\">\n                    <img decoding=\"async\" class=\"icon-55px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110314\/Inconsistent-Metrics.svg\" loading=\"lazy\" width=\"55\" height=\"55\"\/>\n                    <h5> Inconsistent<br \/> Metrics <\/h5>\n                  <\/div>\n                  <div class=\"col-6 col-sm-6 col-md-4\">\n                    <img decoding=\"async\" class=\"icon-55px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110313\/Ad-Budget-At-Risk.svg\" loading=\"lazy\" width=\"55\" height=\"55\"\/>\n                    <h5> Ad Budget<br \/> At Risk <\/h5>\n                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n          <\/div>\n    <\/section>\n\n\n\n<div class=\"bg-green\">\n\t  <section class=\"stacked-columns\">\n\t\t<div class=\"stacked-columns__row\">\n\t\t  <div class=\"half\">\n\t\t\t<div class=\"p-4 d-none d-md-block\">\n\t\t\t  <img decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110334\/Streaming-Solutions-Stat-Graphic-840%402X.webp\" alt=\"streaming-solutions-graphic\" loading=\"lazy\" width=\"640\" height=\"389\" \/>\n\t\t\t<\/div>\n\t\t  <\/div>\n\t\t  <div class=\"half\">\n\t\t\t<h3 class=\"h2 text-gradient mb-5\">Modern Measurement Solutions for Streaming<\/h3>\n\t\t\t<p>Traditional measurement solutions are no longer sufficient. Large-scale, deterministic data has changed everything. With iSpot, brands now have access to up-to-the-minute, cross-screen metrics that give marketing teams confidence in streaming ad campaigns.<\/p>\n\t\t\t<h5 class=\"mb-4 mt-5\"><strong>Modern, unified ad measurement helps brands:<\/strong><\/h5>\n\t\t\t<ul class=\"green-checkbox\">\n\t\t\t  <li>Reach Audiences Across Screens<\/li>\n\t\t\t  <li>Understand Streaming Ad Performance<\/li>\n\t\t\t  <li>Gain Competitive Insights<\/li>\n\t\t\t  <li>Deliver Brand Impact<\/li>\n\t\t\t  <li>Drive Business Outcomes<\/li>\n\t\t\t  <li>Grow Streaming Ad Budgets<\/li>\n\t\t\t<\/ul>\n\t\t\t<div class=\"p-4 d-md-none\">\n\t\t\t  <img decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110334\/Streaming-Solutions-Stat-Graphic-840%402X.webp\" alt=\"streaming-solutions-graphic\" loading=\"lazy\" width=\"640\" height=\"389\" \/>\n\t\t\t<\/div>\n\t\t  <\/div>\n\t\t<\/div>\n\t  <\/section>\n\t<\/div>\n\n\n\n<div>\n\t  <section class=\"stacked-columns\">\n\t\t<div class=\"stacked-columns__row\">\n\t\t  <div class=\"half\">\n\t\t\t<h2 class=\"text-gradient mb-5\">Cross-Platform TV Ad Performance in Real Time<\/h2>\n\t\t\t<p>With iSpot, advertisers can track cross-screen TV ad activity &#8211; from reach and impressions to frequency and conversions &#8211; all in one, central place. Compare incremental reach across individual streaming publishers and to linear TV.<\/p>\n\t\t  <\/div>\n\t\t  <div class=\"half\"><img decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110344\/OTT-Publishers-840%402X.webp\" alt=\"ott-publishers\" loading=\"lazy\" width=\"640\" height=\"389\" \/><\/div>\n\t\t<\/div>\n\t\t<div class=\"stacked-columns__row\">\n\t\t  <div class=\"one-third\">\n\t\t\t<img decoding=\"async\" class=\"icon-45px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110337\/Incremental-Reach.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n\t\t\t<h3 class=\"h4\">Easily Uncover Incremental Reach<\/h3>\n\t\t\t<p class=\"body-three\">Instantly verify the incremental reach of CTV advertising and adjust spend to maximize performance.<\/p>\n\t\t  <\/div>\n\t\t  <div class=\"one-third\">\n\t\t\t<img decoding=\"async\" class=\"icon-45px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110336\/Cross-Platform-Conversions.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n\t\t\t<h3 class=\"h4\">Measure Cross-Platform Conversions<\/h3>\n\t\t\t<p class=\"body-three\">Understand impression conversion into business outcomes, such as web traffic and in-store visits.<\/p>\n\t\t  <\/div>\n\t\t  <div class=\"one-third\">\n\t\t\t<img decoding=\"async\" class=\"icon-45px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110337\/Granular-Insight.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n\t\t\t<h3 class=\"h4\">Gain Holistic and Granular Insight<\/h3>\n\t\t\t<p class=\"body-three\">Drill into ad performance on linear TV and individual streaming publishers and platforms.<\/p>\n\t\t  <\/div>\n\t\t<\/div>\n\t  <\/section>\n\t<\/div>\n\n\n\n<div class=\"bg-green\">\n\t  <section class=\"stacked-columns\">\n\t\t<div class=\"stacked-columns__row\">\n\t\t  <div class=\"half\">\n\t\t\t<h3 class=\"h2 text-gradient mb-5\">Avoid Excess Frequency and Wasted CTV Ad Spend<\/h3>\n\t\t\t<p>\n\t\t\t  iSpot gives brands and agencies deep insight into and control over streaming media reach and quality, improving streaming effectiveness and ROAS. With clear visibility into streaming ad performance, advertisers can plan and optimize streaming media with unprecedented precision.\n\t\t\t<\/p>\n\t\t\t<div>\n\t\t\t  <figure class=\"article__figure-full\" data-animation-type=\"pop-in\">\n\t\t\t      <picture>\n\t\t\t          <source media=\"(min-width: 800px)\" type=\"image\/webp\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/18164022\/Streaming-Verification-840.webp 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/18164024\/Streaming-Verification-840@2X.webp 2x\"\/>\n\t\t\t          <source media=\"(min-width: 800px)\" type=\"image\/png\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/18164021\/Streaming-Verification-840.png 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/18164023\/Streaming-Verification-840@2X.png 2x\"\/>\n\t\t\t          <source type=\"image\/webp\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/18164020\/Streaming-Verification-480.webp 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/18164021\/Streaming-Verification-480@2X.webp 2x\"\/>\n\t\t\t          <source type=\"image\/png\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/18164020\/Streaming-Verification-480.png 1x, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/18164020\/Streaming-Verification-480@2X.png 2x\"\/>\n\t\t\t          <img decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/18164021\/Streaming-Verification-840.png\" alt=\"\" loading=\"lazy\" width=\"\" height=\"\"\/>\n\t\t\t      <\/picture>\n\t\t\t  <\/figure>\n\t\t\t<\/div>\n\t\t  <\/div>\n\t\t  <div class=\"half\">\n\t\t\t<div class=\"flex\">\n\t\t\t  <section>\n\t\t\t\t<div class=\"stacked-columns__row\" style=\"align-items: flex-start\">\n\t\t\t\t  <div class=\"one-third dk-text-right pr-2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110411\/Verification.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n\t\t\t\t  <\/div>\n\t\t\t\t  <div class=\"two-thirds\">\n\t\t\t\t\t<h4>Verification<\/h4>\n\t\t\t\t\t<p class=\"body-three\"><i>Are They Really Still Watching?<\/i><\/p>\n\t\t\t\t\t<p class=\"body-three\">Impression counts often include unverified impressions not seen by viewers when served through HDMI-attached devices to TVs that are off.<\/p>\n\t\t\t\t  <\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"stacked-columns__row\" style=\"align-items: flex-start\">\n\t\t\t\t  <div class=\"one-third dk-text-right pr-2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110410\/On-Target-Delivery.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n\t\t\t\t  <\/div>\n\t\t\t\t  <div class=\"two-thirds\">\n\t\t\t\t\t<h4>On-Target Delivery<\/h4>\n\t\t\t\t\t<p class=\"body-three\"><i>Was Your Ad Delivered to Your Target Audience?<\/i><\/p>\n\t\t\t\t\t<p class=\"body-three\">Understand whether your ad was delivered to your target audience with person-level granularity, including co-viewing.<\/p>\n\t\t\t\t  <\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"stacked-columns__row\" style=\"align-items: flex-start\">\n\t\t\t\t  <div class=\"one-third dk-text-right pr-2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110401\/Deduplication.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n\t\t\t\t  <\/div>\n\t\t\t\t  <div class=\"two-thirds\">\n\t\t\t\t\t<h4>Deduplication<\/h4>\n\t\t\t\t\t<p class=\"body-three\"><i>Are You Reaching Incremental Audiences Through CTV Publishers?<\/i><\/p>\n\t\t\t\t\t<p class=\"body-three\">Chances are, the same ads are streamed over and over across many publishers, resulting in viewer over saturation and advertiser missed opportunity.<\/p>\n\t\t\t\t  <\/div>\n\t\t\t\t<\/div>\n\t\t\t  <\/section>\n\t\t\t<\/div>\n\t\t  <\/div>\n\t\t<\/div>\n\t  <\/section>\n\t<\/div>\n\n\n\n<div>\n\t  <section class=\"stacked-columns\">\n\t\t<div class=\"stacked-columns__row\">\n\t\t  <div class=\"half\">\n\t\t\t<h2 class=\"text-gradient mb-5\">Gain an Edge With Competitive Ad Intelligence<\/h2>\n\t\t\t<p>\n\t\t\t  With iSpot, advertisers push past the streaming complexity to get long-awaited views into competitors\u2019 streaming TV strategies and share of voice. Advertisers gain an edge with cohesive understanding of competitive activity that allows for optimized ad spend, more tailored\n\t\t\t  strategies and broader reach across diverse publishers.\n\t\t\t<\/p>\n\t\t  <\/div>\n\t\t  <div class=\"half\"><img decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110416\/Streaming-Competitive-840%402X.png\" alt=\"streaming-competitive\" loading=\"lazy\" width=\"640\" height=\"389\" \/><\/div>\n\t\t<\/div>\n\t\t<div class=\"stacked-columns__row\">\n\t\t  <div class=\"one-third\">\n\t\t\t<img decoding=\"async\" class=\"icon-45px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110412\/Always-On-Metrics.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n\t\t\t<h3 class=\"h4\">Access Always-On Competitive Metrics<\/h3>\n\t\t\t<p class=\"body-three\">Stay up to date with informed brand strategies in your industry.<\/p>\n\t\t  <\/div>\n\t\t  <div class=\"one-third\">\n\t\t\t<img decoding=\"async\" class=\"icon-45px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110420\/Streaming-Share-of-Voice.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n\t\t\t<h3 class=\"h4\">Know Streaming Share of Voice<\/h3>\n\t\t\t<p class=\"body-three\">Identify new opportunities across the streaming landscape.<\/p>\n\t\t  <\/div>\n\t\t  <div class=\"one-third\">\n\t\t\t<img decoding=\"async\" class=\"icon-45px\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110411\/Allocate-Ad-Spend.svg\" loading=\"lazy\" width=\"45\" height=\"45\" \/>\n\t\t\t<h3 class=\"h4\">Allocate Ad Spend More Effectively<\/h3>\n\t\t\t<p class=\"body-three\">Know which publishers are driving brand presence the most.<\/p>\n\t\t  <\/div>\n\t\t<\/div>\n\t  <\/section>\n\t<\/div>\n\n\n\n<div class=\"bg-green\">\n\t  <section class=\"content-with-aside\">\n\t\t<div class=\"content-with-aside__content\">\n\t\t  <h3 class=\"h2 text-gradient mb-5\">Understand Streaming Ad Outcomes<\/h3>\n\t\t  <p>\n\t\t\tWith iSpot attribution, advertisers connect the dots between cross-screen and streaming ad campaigns and consumer behaviors, like in-store purchases, store and dealership visits, website visits and tune-in. Quantifying the impact on business outcomes helps advertisers optimize\n\t\t\tcampaigns to drive the highest return on investment.\n\t\t  <\/p>\n\t\t  <img decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110433\/Cross-Platform-Ad-Outcomes-840%402X.webp\" alt=\"cross-platform-ad-outcomes\" loading=\"lazy\" width=\"640\" height=\"389\" \/>\n\t\t  <div class=\"flex mt-5 mb-4\">\n\t\t\t<div class=\"flex__third\">\n\t\t\t  <h3 class=\"h4\">Drive Business Impact<\/h3>\n\t\t\t  <p class=\"body-three\">Map campaign exposure metrics to first- and third-party information, including location data, intent data, CPG sales data, and both online and offline conversion data.<\/p>\n\t\t\t<\/div>\n\t\t\t<div class=\"flex__third\">\n\t\t\t  <h3 class=\"h4\">Increase Confidence in Outcomes<\/h3>\n\t\t\t  <p class=\"body-three\">Drive business results with fast, accurate, and actionable conversion data that helps to fine-tune target audiences and ad placements.<\/p>\n\t\t\t<\/div>\n\t\t\t<div class=\"flex__third\">\n\t\t\t  <h3 class=\"h4\">Generate Lift in Business KPIs<\/h3>\n\t\t\t  <p class=\"body-three\">Maximize return on ad spend with best-in-class TV ad attribution, tying cross-screen ad campaigns to business KPIs.<\/p>\n\t\t\t<\/div>\n\t\t  <\/div>\n\t\t<\/div>\n\t\t<div class=\"content-with-aside__aside\">\n\t\t  <blockquote class=\"blockquote blockquote--aside\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"blockquote__logo ls-is-cached lazyloaded\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2024\/01\/08110420\/Angi-Logo.svg\" alt=\"Angi\" width=\"100\" height=\"60\" \/>\n\t\t\t<div class=\"blockquote__quote\">\n\t\t\t  <div class=\"blockquote__comment\">We partnered with iSpot about 5 years ago and have really worked with them over time to understand how to measure streaming TV and now it\u2019s definitely a pillar of everything that we do.<\/div>\n\t\t\t  <footer class=\"blockquote__footer\">\n\t\t\t\t<cite>\n\t\t\t\t  <strong>Diana Boyles<\/strong><br \/>\n\t\t\t\t  <span class=\"body-three\">Vice President of Marketing<br \/>\n\t\t\t\t\tAngi<\/span>\n\t\t\t\t<\/cite>\n\t\t\t  <\/footer>\n\t\t\t<\/div>\n\t\t  <\/blockquote>\n\t\t<\/div>\n\t  <\/section>\n\t<\/div>\n\n\n\n<section class=\"related-entries mb-0\" data-animation-type=\"sequence\">\n            <h2 class=\"related-entries__headline text-left\"><span class=\"text-gradient\">Latest Resources<\/span><\/h2>\n        \n        <a href=\"https:\/\/www.ispot.tv\/hub\/bringing-tv-outcomes-to-the-forefront\/\" class=\"related-entries__entry\">\n            <div class=\"image colorize-img\">\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"323\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/04\/28135725\/MKT-1655-Measurement-Maven-Blog-Paramount-2-768x387.png\" class=\"lazyload wp-post-image\" alt=\"\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/04\/28135725\/MKT-1655-Measurement-Maven-Blog-Paramount-2-768x387.png 768w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/04\/28135725\/MKT-1655-Measurement-Maven-Blog-Paramount-2-300x151.png 300w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/04\/28135725\/MKT-1655-Measurement-Maven-Blog-Paramount-2-1024x516.png 1024w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/04\/28135725\/MKT-1655-Measurement-Maven-Blog-Paramount-2-635x320.png 635w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/04\/28135725\/MKT-1655-Measurement-Maven-Blog-Paramount-2.png 1206w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>                            <\/div>\n            <div class=\"copy\">\n            <p class=\"eyebrow\">\n            Post            <\/p>\n            <h4>Bringing TV Outcomes to the Forefront with Paramount\u00a0<\/h4>\n            <span class=\"arrow-link\">Read More<\/span>\n            <\/div>\n        <\/a>\n    \n        <a href=\"https:\/\/www.ispot.tv\/hub\/the-top-10-streaming-linear-ad-power-players-ranked\/\" class=\"related-entries__entry\">\n            <div class=\"image colorize-img\">\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"320\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/14072747\/Linear-vs-Streaming-Blog-V2-768x384.png\" class=\"lazyload wp-post-image\" alt=\"\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/14072747\/Linear-vs-Streaming-Blog-V2-768x384.png 768w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/14072747\/Linear-vs-Streaming-Blog-V2-300x150.png 300w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/14072747\/Linear-vs-Streaming-Blog-V2-1024x512.png 1024w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/14072747\/Linear-vs-Streaming-Blog-V2-640x320.png 640w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/03\/14072747\/Linear-vs-Streaming-Blog-V2.png 1216w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>                            <\/div>\n            <div class=\"copy\">\n            <p class=\"eyebrow\">\n            Post            <\/p>\n            <h4>The Top 10 Streaming &amp; Linear Ad Power Players Ranked<\/h4>\n            <span class=\"arrow-link\">Read More<\/span>\n            <\/div>\n        <\/a>\n    \n        <a href=\"https:\/\/www.ispot.tv\/hub\/the-trade-desk-on-bridging-the-gap-between-linear-and-ctv\/\" class=\"related-entries__entry\">\n            <div class=\"image colorize-img\">\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"323\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/02\/26132919\/MKT-1655-Measurement-Maven-Blog-TTD-V2-768x387.png\" class=\"lazyload wp-post-image\" alt=\"\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/02\/26132919\/MKT-1655-Measurement-Maven-Blog-TTD-V2-768x387.png 768w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/02\/26132919\/MKT-1655-Measurement-Maven-Blog-TTD-V2-300x151.png 300w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/02\/26132919\/MKT-1655-Measurement-Maven-Blog-TTD-V2-1024x516.png 1024w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/02\/26132919\/MKT-1655-Measurement-Maven-Blog-TTD-V2-635x320.png 635w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/02\/26132919\/MKT-1655-Measurement-Maven-Blog-TTD-V2.png 1206w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>                            <\/div>\n            <div class=\"copy\">\n            <p class=\"eyebrow\">\n            Post            <\/p>\n            <h4>The Trade Desk on Bridging the Gap Between Linear and CTV<\/h4>\n            <span class=\"arrow-link\">Read More<\/span>\n            <\/div>\n        <\/a>\n    <\/section>\n\n\n\n<link href=\"https:\/\/d3ds6z1w6yhmzj.cloudfront.net\/dist\/css\/global\/index.css?v=9.3.33\" media=\"all\" rel=\"stylesheet\" type=\"text\/css\"\/>\n<link href=\"https:\/\/d3ds6z1w6yhmzj.cloudfront.net\/dist\/css\/header\/index.css?v=9.3.33\" media=\"all\" rel=\"stylesheet\" type=\"text\/css\"\/>\n<link href=\"https:\/\/d3ds6z1w6yhmzj.cloudfront.net\/dist\/css\/bootstrap-ext\/index.css?v=9.3.33\" media=\"all\" rel=\"stylesheet\" type=\"text\/css\"\/>\n<link href=\"https:\/\/d3ds6z1w6yhmzj.cloudfront.net\/dist\/css\/footer\/index.css?v=9.3.33\" media=\"all\" rel=\"stylesheet\" type=\"text\/css\"\/>\n<link href=\"https:\/\/d3ds6z1w6yhmzj.cloudfront.net\/dist\/css\/modal\/index.css?v=9.3.33\" media=\"all\" rel=\"stylesheet\" type=\"text\/css\"\/>\n<link 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Get A Demo Streaming Ads are Exploding. Audiences are Scattered. Brands now face the challenge of reaching the right audience at the right time across a&#8230; Read More<\/p>\n","protected":false},"author":26,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-blank.php","meta":{"footnotes":""},"categories":[],"ispot_product_categories":[],"acf":{"expiration_date":""},"_links":{"self":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/pages\/23644"}],"collection":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/comments?post=23644"}],"version-history":[{"count":26,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/pages\/23644\/revisions"}],"predecessor-version":[{"id":30172,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/pages\/23644\/revisions\/30172"}],"wp:attachment":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/media?parent=23644"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/categories?post=23644"},{"taxonomy":"ispot_product_categories","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/ispot_product_categories?post=23644"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}