{"id":30768,"date":"2025-06-26T08:32:03","date_gmt":"2025-06-26T15:32:03","guid":{"rendered":"https:\/\/www.ispot.tv\/hub\/?post_type=events&#038;p=30768"},"modified":"2025-07-18T09:42:35","modified_gmt":"2025-07-18T16:42:35","slug":"mediapost-brand-insider-summit-pharma-health","status":"publish","type":"events","link":"https:\/\/www.ispot.tv\/hub\/events\/mediapost-brand-insider-summit-pharma-health\/","title":{"rendered":"MediaPost Brand Insider Summit: Pharma &amp; Health"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/06\/26082700\/MP-PHARMA-BIG-.png\" alt=\"\" class=\"wp-image-30769\" style=\"width:1070px;height:auto\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/06\/26082700\/MP-PHARMA-BIG-.png 1024w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/06\/26082700\/MP-PHARMA-BIG--300x150.png 300w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/06\/26082700\/MP-PHARMA-BIG--640x320.png 640w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2025\/06\/26082700\/MP-PHARMA-BIG--768x384.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Join us at the scenic Skytop Lodge in the Pocono Mountains for MediaPost\u2019s Brand Insider Summit: <strong>Pharma &amp; Health<\/strong> \u2014 where the industry\u2019s top marketers will come together to address the most pressing challenges in healthcare today. From advancing women\u2019s health to navigating market access and leveraging automation and analytics for faster, smarter decision-making, this summit is designed to spark actionable insights and real-world solutions.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/events.mediapost.com\/event\/pharma-poconos-2025\/home\" style=\"background-color:#4ac500\">Save Your Spot<\/a><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>ROI for Rx: Smarter Pharma Ad Strategies<\/strong><\/p>\n\n\n\n<p>Pharma brands are spending big on TV, over $2.89B in H1 2025, making up 6.02% of total TV ad impressions. With viewer habits rapidly shifting to streaming, advertisers are moving cross-platform\u2014unlocking broader reach and the precision of digital.<\/p>\n\n\n\n<p>Join <strong>Sandy Glickman<\/strong>, Senior Account Executive, Brand Partnerships at iSpot on <strong>July 22nd<\/strong> at <strong>12:45pm EST<\/strong>, for an insight-packed session on how leading pharmaceutical advertisers are using real-time measurement to optimize ROI across creative, audience, and outcomes. Discover key takeaways on how brands are blending linear and streaming, which creative strategies drive impact, and how outcome data powers smarter decisions and measurable results.<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"footnotes":""},"categories":[],"tags":[],"acf":{"expiration_date":""},"_links":{"self":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events\/30768"}],"collection":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events"}],"about":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/types\/events"}],"version-history":[{"count":0,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events\/30768\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/media?parent=30768"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/categories?post=30768"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/tags?post=30768"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}