{"id":26600,"date":"2024-12-23T12:13:35","date_gmt":"2024-12-23T20:13:35","guid":{"rendered":"https:\/\/www.ispot.tv\/hub\/?post_type=events&#038;p=26600"},"modified":"2025-02-03T06:37:33","modified_gmt":"2025-02-03T14:37:33","slug":"tv-transparency-series-los-angeles-openap-rpa","status":"publish","type":"events","link":"https:\/\/www.ispot.tv\/hub\/events\/tv-transparency-series-los-angeles-openap-rpa\/","title":{"rendered":"TV Transparency Series Los Angeles &#8211; OpenAP &amp; RPA"},"content":{"rendered":"<div class=\"wp-block-image is-style-default\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2023\/10\/16135911\/MKT-1310-Transparency-Series-LA-Event-Header-V2-1.png\" alt=\"\" class=\"wp-image-19702\" style=\"width:1203px;height:auto\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2023\/10\/16135911\/MKT-1310-Transparency-Series-LA-Event-Header-V2-1.png 1024w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2023\/10\/16135911\/MKT-1310-Transparency-Series-LA-Event-Header-V2-1-300x150.png 300w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2023\/10\/16135911\/MKT-1310-Transparency-Series-LA-Event-Header-V2-1-640x320.png 640w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2023\/10\/16135911\/MKT-1310-Transparency-Series-LA-Event-Header-V2-1-768x384.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p><strong>TV Currency, Cross-Platform Challenges &amp; Emerging Tech<\/strong><\/p>\n\n\n\n<p>Join David Levy, CEO of OpenAP, Lisa Herdman, SVP, Executive Director Video Investment and Marketplace Intelligence at RPA and Geoff Ferguson, Senior Business Development Director at iSpot as they share insights on the key developments and trends in the TV industry that have given rise to new TV currency. With Jason Damata, Founder at TVREV, moderating the discussion, you&#8217;ll gain valuable perspectives on the definition of &#8220;new TV currency,&#8221; OpenAP&#8217;s role in advancing audience measurement, and the challenges of standardization in a multi-platform world.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"video-container\"><iframe loading=\"lazy\" title=\"2023 TV Transparency Series | Los Angeles | TV Currency, Cross-Platform Challenges &amp; Emerging Tech\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/DvpkiImnx7I?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n","protected":false},"featured_media":0,"template":"","meta":{"footnotes":""},"categories":[],"tags":[],"acf":{"expiration_date":""},"_links":{"self":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events\/26600"}],"collection":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events"}],"about":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/types\/events"}],"version-history":[{"count":0,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events\/26600\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/media?parent=26600"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/categories?post=26600"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/tags?post=26600"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}