{"id":18270,"date":"2023-07-06T08:32:19","date_gmt":"2023-07-06T15:32:19","guid":{"rendered":"https:\/\/www.ispot.tv\/hub\/?post_type=events&#038;p=18270"},"modified":"2024-07-25T08:28:57","modified_gmt":"2024-07-25T15:28:57","slug":"arf-marketing-performance-measurement","status":"publish","type":"events","link":"https:\/\/www.ispot.tv\/hub\/events\/arf-marketing-performance-measurement\/","title":{"rendered":"ARF Marketing Performance Measurement"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2023\/07\/06101944\/iSpot-Event-Landing-Page-Graphic-Template-2-1.png\" alt=\"\" class=\"wp-image-18281\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2023\/07\/06101944\/iSpot-Event-Landing-Page-Graphic-Template-2-1.png 1024w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2023\/07\/06101944\/iSpot-Event-Landing-Page-Graphic-Template-2-1-300x150.png 300w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2023\/07\/06101944\/iSpot-Event-Landing-Page-Graphic-Template-2-1-640x320.png 640w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2023\/07\/06101944\/iSpot-Event-Landing-Page-Graphic-Template-2-1-768x384.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>In the ever-evolving space of marketing performance measurement, new approaches, emerging media platforms, and complex challenges have reshaped the landscape in recent years. Organizations often find themselves inundated with conflicting information from various commissioned or built models and systems.<\/p>\n\n\n\n<p>Join the <a href=\"https:\/\/thearf.org\/councils\/cross-platform-measurement-council\/\">Cross-Platform Measurement Council<\/a> for an update on the state of marketing performance measurement featuring<strong> iSpot\u2019s Chief Research Officer, Vijoy Gopalakrishnan.<\/strong><br \/><br \/>Stay at the forefront during a time of rapid and often bewildering change in the availability of data, technology, regulations, and solutions \u2014 register today to secure your spot.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/thearf.org\/event\/marketing-performance-measurement-where-are-we-now\/\" style=\"background-color:#4ac500\" target=\"_blank\" rel=\"noreferrer noopener\">Register Here<\/a><\/div>\n<\/div>\n","protected":false},"featured_media":0,"template":"","meta":{"footnotes":""},"categories":[],"tags":[],"acf":{"expiration_date":""},"_links":{"self":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events\/18270"}],"collection":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events"}],"about":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/types\/events"}],"version-history":[{"count":0,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events\/18270\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/media?parent=18270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/categories?post=18270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/tags?post=18270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}