{"id":17259,"date":"2023-04-18T11:00:21","date_gmt":"2023-04-18T18:00:21","guid":{"rendered":"https:\/\/www.ispot.tv\/hub\/?post_type=events&#038;p=17259"},"modified":"2023-04-19T10:12:53","modified_gmt":"2023-04-19T17:12:53","slug":"tv-disrupt-2023-beyond-the-big-game-a-case-study-on-super-bowl-ad-testing-and-benchmarking-with-avocados-from-mexico","status":"publish","type":"events","link":"https:\/\/www.ispot.tv\/hub\/events\/tv-disrupt-2023-beyond-the-big-game-a-case-study-on-super-bowl-ad-testing-and-benchmarking-with-avocados-from-mexico\/","title":{"rendered":"TV Disrupt 2023: Beyond the Big Game: A Case Study on Super Bowl Ad Testing and Benchmarking with Avocados From Mexico"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"video-container\"><iframe loading=\"lazy\" title=\"TV Disrupt 2023: Beyond the Big Game: Super Bowl Ad Testing &amp; Benchmarking with Avocados From Mexico\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/MiFFE9eCH9M?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<p>The Super Bowl is a brand and career-defining moment for marketers. Hear from the Head of Marketing how Avocados From Mexico seizes the Super Bowl opportunity and delivers brand lift and business impact with video creative innovation that maximizes viewer engagement before, during and after the Big Game. You\u2019ll also learn how the eight-time Super Bowl advertiser eliminates blind spots and enhances creative impact through data-driven video ad testing and benchmarking.<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"footnotes":""},"categories":[482],"tags":[],"acf":{"expiration_date":""},"_links":{"self":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events\/17259"}],"collection":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events"}],"about":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/types\/events"}],"version-history":[{"count":0,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events\/17259\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/media?parent=17259"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/categories?post=17259"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/tags?post=17259"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}