{"id":11630,"date":"2021-06-08T13:17:05","date_gmt":"2021-06-08T20:17:05","guid":{"rendered":"https:\/\/www.ispot.tv\/hub\/?post_type=events&#038;p=11630"},"modified":"2021-06-08T14:20:43","modified_gmt":"2021-06-08T21:20:43","slug":"the-future-of-streaming-innovation-and-disruption","status":"publish","type":"events","link":"https:\/\/www.ispot.tv\/hub\/events\/the-future-of-streaming-innovation-and-disruption\/","title":{"rendered":"VAB&#8217;s TV of Tomorrow Live"},"content":{"rendered":"\n<p class=\"has-text-color\" style=\"color:#77bd22;font-size:30px\">Panel #1 on April 26 2021<\/p>\n\n\n\n<p style=\"font-size:25px\">The Future of Streaming: Innovation and Disruption<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"730\" height=\"411\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08125609\/VAB-TV-of-Tomorrow-Live-Emily-1.png\" alt=\"\" class=\"wp-image-11631\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08125609\/VAB-TV-of-Tomorrow-Live-Emily-1.png 730w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08125609\/VAB-TV-of-Tomorrow-Live-Emily-1-300x169.png 300w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08125609\/VAB-TV-of-Tomorrow-Live-Emily-1-568x320.png 568w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><\/figure>\n\n\n\n<p style=\"font-size:18px\">As audiences shift from cable to streaming, innovation and disruption are at an all-time high in the ever-changing media landscape. The maturation of AVOD means further fragmentation of advertising channels, but also potentially new opportunities to engage viewers for advertisers. In this session, iSpot&#8217;s VP of Business Development, Emily Wood, explores how content in advertising is changing with fragmentation.<\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile has-background\" style=\"background-color:#f2f2f2;grid-template-columns:19% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"849\" height=\"813\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08141724\/Emily-Wood.jpg\" alt=\"\" class=\"wp-image-11645 size-full\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08141724\/Emily-Wood.jpg 849w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08141724\/Emily-Wood-300x287.jpg 300w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08141724\/Emily-Wood-334x320.jpg 334w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08141724\/Emily-Wood-768x735.jpg 768w\" sizes=\"(max-width: 849px) 100vw, 849px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p style=\"font-size:18px\"><strong><strong>iSpot Speaker: Emily Wood &#8211; VP, Business Development<\/strong><\/strong><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/tvotlive2021.hubilo.com\/community\/#\/session-stream\/53618\" style=\"background-color:#77bd22\" target=\"_blank\" rel=\"noreferrer noopener\">Watch Session<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"has-text-color\" style=\"color:#77bd22\"><strong><em><strong><em>Session starts at 10:30<\/em><\/strong><\/em><\/strong><\/p>\n<\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\"\/>\n\n\n\n<p class=\"has-text-color\" style=\"color:#77bd22;font-size:30px\">Panel #2: April 29 2021<\/p>\n\n\n\n<p style=\"font-size:25px\">Audience-Based Buying in Action<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-default\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08125620\/VAB-TV-of-Tomorrow-Live-Stu-1024x576.jpeg\" alt=\"\" class=\"wp-image-11632\" width=\"731\" height=\"410\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08125620\/VAB-TV-of-Tomorrow-Live-Stu-1024x576.jpeg 1024w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08125620\/VAB-TV-of-Tomorrow-Live-Stu-300x169.jpeg 300w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08125620\/VAB-TV-of-Tomorrow-Live-Stu-569x320.jpeg 569w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08125620\/VAB-TV-of-Tomorrow-Live-Stu-768x432.jpeg 768w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08125620\/VAB-TV-of-Tomorrow-Live-Stu-1536x864.jpeg 1536w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08125620\/VAB-TV-of-Tomorrow-Live-Stu.jpeg 2000w\" sizes=\"(max-width: 731px) 100vw, 731px\" \/><\/figure>\n\n\n\n<p style=\"font-size:18px\">As the industry continues to evolve towards a data-driven, audience-first buying approach, we\u2019ll hear from those working to enable this change. Through three conversations, moderated by VAB President and CEO, Sean Cunningham, we\u2019ll hear the fresh perspectives and first-hand experiences of these industry leaders. In this session, we discuss how to best unlock the potential of audience-based buying, how success is being quantified, and new innovations in how audiences are defined, bought, measured and optimized for impact with iSpot&#8217;s SVP of Media Partnerships, Stu Schwartzapfel.<\/p>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile has-background\" style=\"background-color:#f2f2f2;grid-template-columns:16% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"316\" height=\"350\" src=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08141523\/Stuart-Schwartzapfel-Headshot-iSpot-1.jpg\" alt=\"\" class=\"wp-image-11644 size-full\" srcset=\"https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08141523\/Stuart-Schwartzapfel-Headshot-iSpot-1.jpg 316w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08141523\/Stuart-Schwartzapfel-Headshot-iSpot-1-271x300.jpg 271w, https:\/\/hub-cdn.ispot.tv\/blog\/wp-content\/uploads\/2021\/06\/08141523\/Stuart-Schwartzapfel-Headshot-iSpot-1-289x320.jpg 289w\" sizes=\"(max-width: 316px) 100vw, 316px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p style=\"font-size:18px\"><strong>Stuart Schwartzapfel &#8211; SVP, Media Partnerships<\/strong><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/tvotlive2021.hubilo.com\/community\/#\/session-stream\/53618\" style=\"background-color:#77bd22\" target=\"_blank\" rel=\"noreferrer noopener\">Watch Session<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"has-text-color\" style=\"color:#77bd22\"><strong><em>Session starts at 28:40<\/em><\/strong><\/p>\n<\/div><\/div>\n","protected":false},"featured_media":11633,"template":"","meta":{"footnotes":""},"categories":[184],"tags":[],"acf":{"expiration_date":null},"_links":{"self":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events\/11630"}],"collection":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events"}],"about":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/types\/events"}],"version-history":[{"count":0,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/events\/11630\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/media\/11633"}],"wp:attachment":[{"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/media?parent=11630"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/categories?post=11630"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ispot.tv\/hub\/wp-json\/wp\/v2\/tags?post=11630"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}