Category: Technology

Following Three Years of Product Development of Ad Measurement Products that leverage Smart TV Technology from Inscape, iSpot.tv Makes Major Bet on TV Attribution and Attention Currencies Seattle/San Francisco/New York — December 13, 2017 — iSpot.tv the leader in attention and conversion analytics for TV advertising, today announced it has deepened its partnership with VIZIO’s… Read More

The Evolution of Actionable TV While the traditional notion of TV advertising is about rapid reach and top-of-funnel awareness, brands are also thirsty for measurable results — specifically which TV ads, programs, messages, and ideas drive the most business outcomes, such as sales. While iSpot can now match ads that appear on the TV screen… Read More

Real-Time TV Ad Measurement Company Introduces Multi-touch Attribution Platform Connecting Ad Exposures Directly from 10 Million Smart TVs to Sales Bellevue, Wash. and New York City — April 19, 2017 — iSpot.tv, the leading real-time TV ad data company, today announced the launch of real-time conversion analytics. The new attribution solution connects TV ad impressions… Read More

We’ve made it even easier to analyze and optimize your TV advertising efforts with three new features – Daypart reports, Audience demographics, and a Spend Comparison tool – plus newly enhanced impressions data. Daypart Reports Want to know if weekend afternoons are a good buy for your brand? Daypart reports help you understand how the… Read More

Company Announces Series A funding of $5 Million led by Madrona Venture Group BELLEVUE,- Oct 8, 2013— iSpot.tv, the only real-time TV advertising intelligence platform that tracks more than 35,000 unique commercial spots, today announced it is bringing its data products to the open market.  The company, which utilizes proprietary fingerprinting and tagging technologies to… Read More

Back to top