Category: Release Notes

Networks, Optimize Your Ad Sales With New Dayparts, Demographics, Impressions, and Spend Comparison Features

We’ve made it even easier to prove the value of your network and programming with three new features – a Spend Comparison tool, Daypart reports, and Audience demographics – plus newly enhanced impressions data. Spend Comparison Want to know if an advertiser is shelling out primetime bucks on a competing network? Introducing the ultimate ad… Read More

Brands, Want to Get More Bang For Your TV Buck? Say Hello to New Dayparts, Demographics, Impressions, and Spend Comparison Features

We’ve made it even easier to analyze and optimize your TV advertising efforts with three new features – Daypart reports, Audience demographics, and a Spend Comparison tool – plus newly enhanced impressions data. Daypart Reports Want to know if weekend afternoons are a good buy for your brand? Daypart reports help you understand how the… Read More

iSpot Integrates Facebook Topic. TV’s Most Comprehensive Ad Performance Reporting

  Say hello to more comprehensive performance reporting. iSpot.tv has integrated Facebook topic data and video views into its ad measurement platform. Facebook Topic data is the world’s largest social data source, integrating this into the iSpot.tv platform introduces the television advertising world to an immense amount of anonymous user-generated data, demographic insights, and ad… Read More