It’s been a busy year at iSpot.tv and we wanted to take a moment and share some of the highlights.
Spot Bowl 2013
We kicked the year off with our 2013 Spot Bowl challenge. It was a lot of fun and we look forward to doing it again in 2014. If you missed out last time this will be your chance to get in on the fun. We’ll keep you posted.
Supercharged Spot Analytics
Fueled by excitement and lots of caffeine, we released some major updates to our TV advertising metrics platform this year. You can now assess the impact of paid TV campaigns on earned media activity across Facebook, Twitter, YouTube, Bing and Google. Our proprietary real-time measurement platform enables you to immediately understand and optimize your campaigns.
Here at iSpot, we know how important TV ad metrics are for Actors. With the release of Spot Talent, actors can now get real-time visibility into the national airings for all the spots they appear in. See all of the networks (broadcast and cable), shows, airing times for their spots and download HD copies of the creatives for their portfolio. We’re still waiting for Alec Baldwin to signup, but that hasn’t stopped other actors out there from signing up in droves.
Website & Logo Redesign
To close out the year we recently launched our new website and logo redesign. We’re excited about the new look and we hope you enjoy it as well.
We have big plans for 2014! Fueled by a $5M round of financing led by Seattle-based Madrona Venture Group, with participation by TL Ventures, we are going to take TV advertising metrics to a whole new level, and as always, do it in REAL-TIME!
Here is to a great 2014. Onward and upward!