Free Webinar: Welcome to Modern Day TV Metrics

Register for the Webinar

 

Modern Day TV Measurement: Insights into Real-time Metrics

Date: Tuesday, November 8, 2016

Time: 2:00 PM Eastern Daylight Time

Duration: 1 hour

Summary

In this webinar, we’ll dive into real-time key performance TV metrics, such as first-time airings, estimated spend, and spend SOV. We’ll also share the methodology behind our TV Metrics and explore real-life use case examples that put our TV data into action.

You will learn how to:

  • Compare your real-time spot airing with the post log
  • Gain competitive insights, such as competitor spend and spend SOV
  • View estimated spend by daypart, spot, show, network, industry or individual brand

Speaker

Abbie Jones
Account Manager, iSpot.tv