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The Ad Council is where creativity and causes converge by using the power of communications to tackle the most pressing issues facing the country. The Ad Council brings together the brightest minds in media, tech, advertising, entertainment and marketing to develop campaigns that inspire action—and change lives. We’re honored to attend and sponsor the Ad… Read More

Join us as we reimagine measurement, virtually! The ANA Measurement and Accountability Conference showcases high-profile speakers and industry game-changers who will discuss the future of measurement. For marketers, measurement is the key to gaining insights into their business, carrying out successful ad campaigns, making business decisions, and driving growth opportunities. However, new market developments and… Read More

Brave New Worlds is a virtual summit hosted by our partner, Neustar, offering education, inspiration, and incredible networking opportunities for the marketing and analytics communities. Join us along with hundreds of executives, thought-leaders, and decision-makers online and check out our discussion with Deryck Boulanger, Senior Manager, Decision Science at Meta and Afia Sheikh, Senior Director,… Read More

2020 was an explosive year for CTV viewing and with this rapid growth, comes the need to better drive and measure the success of CTV and omnichannel campaigns. With already cookieless environments, like CTV, there needs to be a unifying source to bring together all things TV for marketers to better understand the path to… Read More

As the marketing and advertising industry continues to battle the complex challenges of the last year, the 2021 ANA Masters of Marketing Conference will showcase the creative thinking and inspirational strategies that CMOs from leading brands implemented to adapt to today’s evolving customer needs. These growth champions will share their stories of success based on… Read More

Streaming TV ads offer an effective, efficient way for advertisers to reach and convert new and existing audiences. However, when we think about OTT ad campaigns, they are often perceived at a national level. Learn how iSpot and Gamut are trailblazing a path for the often undervalued and under-appreciated area of local OTT advertising within… Read More