NFL TV Insights Center

Inside the Report

Welcome to THE place for real-time NFL TV ad insights. You’ll find frequent updates on key creative impact and TV ad viewing metrics in the Weekly NFL Reports. As the season progresses, keep an eye on changes in viewership with week-by-week comparisons to the 2020-2021 NFL season. Continue to check back for updates as we report regularly on what creative and media trends surface. Down, set, HIKE. Enjoy!