Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Dollar Shave Club Starter Set TV Commercial, 'The Shopping Experience'

A man shopping for toiletries turns to a sales employee for help on deciding between a hair gel and pomade. The employee unabashedly shrugs and then shamelessly makes a run for it when the shopper switches topics to the merits of a particular aftershave. The man is ready to throw in the towel on the whole shopping experience when he gets a phone call from the founder of Dollar Shave Club who offers to deliver the products he needs directly to his house. In fact, he's already there, the man discovers, as his showering wife peeks her head out from behind the curtain to say hello.


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