Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Northwestern Mutual TV Commercial, 'Spend Your Life Living: Fish out of Water'

Dramatized by the lyrics of Macklemore's song "Glorious," a student studying abroad takes on the challenges of a new country and a different language. When he finds himself at a loss for words, he turns to his art and completes a drawing of a stained-glass ceiling that he sends back home to his parents. Northwestern Mutual says this is what its version of financial planning looks like -- living life and finishing your education.

Advertiser Profiles
Tagline
“Spend Your Life Living”
Mood
Emotional
Actors - Add
None have been identified for this spot

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