Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Kingsford TV Commercial, 'Strike a Match'

A man lugs over two bags of Kingsford Charcoal over, strikes a match, and lights up the grill. Friends and neighbors trickle in to the backyard barbecue, bringing ice, coolers, blankets, conversation and fun. Grilled chicken, steak and burgers draw a crowd. Kingsford believes you should come as you are, so long as you come hungry.

Advertiser
Advertiser Profiles
Tagline
“Start Something”
Songs - Add
Mood
Active
Actors - Add
Chris Proutt ... Guy carrying the cooler, Peter Armendáriz ... Man in red and white shirt

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