Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About 2017 Lincoln MKZ TV Commercial, 'Midnight: Jump' Featuring Matthew McConaughey [T2]

Actor Matthew McConaughey walks out to his pool at night and prepares to dive backwards into the placid water. This scene is intercut with another in which McConaughey is driving in the 2017 Lincoln MKZ through a dark tunnel, bracing himself for when his windshield will get bombarded with the heavy rains outside. At the exact moment, both McConaughey and his Lincoln take the leap, and, in both cases, the water feels just fine.

Advertiser Profiles
Promotions
Special leasing offer on the 2017 Lincoln MKZ FWD Premiere (expires: 10/31/2017)
Tagline
“It's Like That.”
Songs - Add
Mood
Active
Actors - Add
Matthew McConaughey ... Actor/Actress
Agency
Hudson Rouge (Creative Agency)

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