Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About American Express TV Commercial, '2017 Small Business Saturday'

American Express promotes shopping small and buying products from local small businesses; that's why it founded and hosts its annual Small Business Saturday event.

Advertiser Profiles
Promotions
Small Business Saturday (expires: 11/25/2017)
Tagline
“Shopping Small Makes a Big Difference”
Mood
Active
Actors - Add
None have been identified for this spot
Agency
MindShare (Agency), Wieden + Kennedy (Creative Agency)

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