Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Ally Bank TV Commercial, 'Big Save: Michael's Surprise'

Michael and his wife were saving for a house but then decided that their money would be better spent on helping inner-city kids in their neighborhood. So, they started a youth football league. Michael says he hopes that the sport can shape the children's lives in the same way it's shaped his. To show people that money means more than dollars and cents, Ally Bank contributed to Michael's cause, which he describes as "a blessing."

Advertiser
Advertiser Profiles
Tagline
“Do It Right”
Songs - Add
Mood
Emotional
Actors - Add
None have been identified for this spot
Agency
Grey NY (Creative Agency), R/GA (Digital Agency), MediaCom (Media Agency)

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