Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Bud Light TV Commercial, 'The Letter'

A bartender interrupts a conversation among friends because someone has left a letter for Mr. Fernandez. As he reads the letter, Mr. Fernandez becomes increasingly concerned due to the troublesome nature of its contents. It sounds like one of their friends has made a commitment up on stage that could be fatal and he wants his last affairs to be in order so he asks someone to pick up his tab if he doesn't survive this karaoke song. But Mr. Fernandez does something better -- he orders a couple of Bud Lights and makes sacrifices his own dignity to join his friend on stage.

Advertiser
Advertiser Profiles
Products
Tagline
“Famous Among Friends”
Songs - Add
Mood
Funny
Actors - Add
Emanuel Borria ... Roberto Fernandez
Agency
Wieden+Kennedy (Creative Agency), AKQA (Digital Agency)

More Bud Light Commercials

Related Commercials


Comments