When Emma's parents realize their little superhero is battling sensitive skin along with evil-doers every day, they switch to Tide Plus Downy Free detergent. Tide says its new Tide Plus Downy Free products are dermatologist recommended and recognized as safe for people with eczema and psoriasis.

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Nora Murphy ... Super Emma
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Saatchi & Saatchi (Agency), Saatchi & Saatchi (Creative Agency), Starcom (Media Agency)

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