Toyota encourages you not to worry and assures that today is the day to outsmart your environment. While driving, a man in a Tundra doesn't spot an RV in front of him that has suddenly stopped in the middle of the road. Thankfully, his Pre-Collision System brakes for him and he soon realizes a large bison was the cause of the problem. Later, two friends drive in their Corolla, but drift slightly toward the edge of their lane. The Lane Departure Alert senses an oncoming vehicle and helps the driver correct his vehicle so it is safely in his own lane. During the Today's the Day Event, the automaker offers special financing with a rebate on select RAV4 models for qualified customers.