Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Crest Detoxify & Gum & Enamel Repair TV Commercial, 'Irritated'

A woman wonders if she should be worried about her irritated gums. After consulting her dentist, she learns that gum irritation could be a sign that bacteria is negatively affecting her mouth. She decides to use Crest Gum Detoxify, which is claimed to help reverse early gum damage by neutralizing harmful plaque bacteria.

Advertiser
Advertiser Profiles
Tagline
“Healthy, Beautiful smiles for life”
Songs - Add
Mood
Active
Actors - Add
Jules Willcox ... Woman in dentist chair, Charles Everett ... Voice Over)
Agency
Saatchi & Saatchi (Agency), Publicis North America (Creative Agency), Starcom MediaVest Worldwide (Media Agency)

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