Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About IKEA TV Commercial, 'Perfect: TaskRabbit Furniture Assembly'

IKEA asserts that your perfect student deserves the perfect dorm room at a perfect price so you don't have to break your budget to make her feel at home. When this mother watches her daughter adjust to college dorm life, she is alarmed to see her offspring jumping into bed with a neighbor...to study. IKEA acknowledges that while it may be hard to let go, it does't have to be pricey and offers TaskRabbit furniture assembly starting at $36.

Advertiser
Advertiser Profiles
Tagline
“Make the Dream Yours.”
Songs - Add
Mood
Funny
Actors - Add
Julia Rehwald ... Daughter
Agency
McCann Erickson New York (Creative Agency)

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