Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Lexus TV Commercial, 'Letters' [T1]

A man from Lexus opens "Dear Lexus" letters from grateful customers. The auto maker's amazing employees are thanked by different letter writers, including a mom who says the help she received "really matters." One customer pledges that from that day forward, he would be a Lexus customer for life. The Lexus man folds the letters into 3D shapes and hangs them in the air to form a Lexus car. Lexus believes in crafting every experience for its guests with the same level of care that it uses to craft its vehicles.

Advertiser
Advertiser Profiles
Tagline
“Experience Amazing”
Songs - Add
Mood
Emotional
Actors - Add
Minnie Driver ... Voice Over)
Agency
Team One (Agency)

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