Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Bank of America TV Commercial, 'Listening to What Matters Most'

What would you like the power to do? As CEO of Bank of America Brian Moynihan travels to work, he says listening to people is how he finds out what matters most to them. Brian believes businesses want to grow, entrepreneurs want to innovate and families want to own a home. But he knows what people really want is the power to make a difference. That's why Brian says Bank of America is standing behind the people who are making things happen.

Advertiser Profiles
Tagline
“What Would You Like the Power to Do?”
Songs - Add
Mood
Active
Actors - Add
John Talalas ... Construction flagman, Maechi Aharanwa ... Traffic officer, Michael Cuomo ... Dad walking little girl with backpack
Agency
Hill Holliday (Agency), Hill Holliday (Creative Agency), TPN (Digital Agency)

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