Access key ad buying trends among top TV advertisers ahead of the upfronts. Download Report>

USAA TV Spot, 'Coach Ron Rivera Takes Risks: Bad Date'

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

Head coach of the Carolina Panthers and USAA member Ron Rivera pours himself a bowl of cereal. He sniffs the milk to see if it's gone bad, only to discover that it's "going into overtime." However, Rivera has a game plan. He pours the milk anyway, eats his cereal and reads a copy of "The Art of Risk" by Christopher Byck.

Published
November 03, 2015
Advertiser
USAA
Advertiser Profiles
Facebook, Twitter, YouTube
Songs
None have been identified for this spot
Ad URL
http://www.usaa.com/nfl
Mood
Funny
Actors - Add
Ron Rivera ... Coach
Agency
Campbell Ewald ... Agency, Spark Foundry ... Media Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots